Staff Engineer, CRM Salesforce Marketing Cloud

Nagarro

Staff Engineer developing and deploying marketing automations in Salesforce Marketing Cloud for a Digital Product Engineering company.

Posted 5/14/2026full-timeRemote • 🇮🇳 IndiaLeadWebsite

Tech Stack

Tools & technologies

CloudSOAPSQL

About the role

Key responsibilities & impact

Develop and deploy email campaigns, customer journeys, and marketing automations within Salesforce Marketing Cloud
Build responsive and dynamic email templates using AMPscript, HTML/CSS, and SSJS
Configure and manage Journey Builder, Automation Studio, Email Studio, and Content Builder
Create audience segmentation, personalization strategies, and targeted customer communications
Develop SQL queries, manage Data Extensions, and implement API integrations
Support lifecycle campaigns, triggered communications, and marketing automation initiatives
Monitor campaign performance, email deliverability, and domain/IP reputation metrics
Troubleshoot campaign execution, automation failures, and integration-related issues
Collaborate with architects, business analysts, administrators, and cross-functional teams to deliver marketing solutions
Implement and monitor the complete lifecycle of email, messaging, and segmentation campaigns
Build and launch marketing emails and messaging campaigns as required by business stakeholders
Design and manage marketing assets including email layouts and campaign visuals where needed
Analyze email campaign reports and identify trends to support optimization and future decision-making
Act as module lead and serve as the point of contact (POC) for assigned markets or regions
Document system processes, identify recurring issues, and recommend process improvements
Participate in Proof of Concepts (POCs) and support implementation of new marketing solutions and capabilities.

Requirements

What you’ll need

Total Experience 6+ years
Strong hands-on experience in Salesforce Marketing Cloud (SFMC)
Strong knowledge of Salesforce Marketing Cloud platform and marketing automation concepts
Hands-on experience with SFMC modules including: Email Studio, Journey Builder, Automation Studio, Content Builder, Contact Builder, Mobile Studio, Advertising Studio
Good experience writing moderately complex SQL queries for segmentation and data management
Strong knowledge of AMPscript, SSJS, HTML, and CSS for responsive email development
Experience with Data Extensions, audience segmentation, personalization, and triggered communications
Knowledge of Salesforce best practices for email marketing and automation
Experience with API integrations and external system connectivity
Strong understanding of email testing, deliverability, domain/IP reputation, and campaign monitoring
Excellent analytical, troubleshooting, communication, and documentation skills
Ability to work independently in geographically distributed teams
Experience with Mobile SDK is an added advantage.

Benefits

Comp & perks

Employees can work remotely

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Salesforce Marketing CloudAMPscriptHTMLCSSSSJSSQLAPI integrationsData Extensionsaudience segmentationmarketing automation

Soft Skills

analytical skillstroubleshootingcommunication skillsdocumentation skillsindependent workcollaborationprocess improvement