MUFG

Digital Marketing Manager – Vice President

MUFG

full-time

Posted on:

Location Type: Hybrid

Location: Tempe • Arizona, Florida • 🇺🇸 United States

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Salary

💰 $116,000 - $153,000 per year

Job Level

Lead

Tech Stack

Flash

About the role

  • Collaborate with marketing, agency and design teams to plan and develop site content, style, and layout for our mufgamericas.com and careers.mufgamericas.com websites
  • Develop new landing pages and designs to improve user experience and promote stickiness
  • Maintain existing website content and update as required
  • Publish engaging content for social media (LinkedIn, Twitter), display, native, and affiliate programs
  • Maintain SEO list and optimize content according to SEO
  • Coordinate site content and perform testing in partnership with internal and agency partners.
  • Effectively manage and maintain digital marketing campaigns.
  • Ensure adherence to all bank compliance reporting requirements and other regulator and compliance policies and procedures.
  • Effectively manage and deliver ROI analytics for paid campaigns as well as organic results from posts.
  • Build and maintain social media calendars

Requirements

  • Must have extensive knowledge of digital marketing ecosystem including SEO and web traffic metrics
  • Understand web & data architecture to be able to best design integrations to various sources of data and API based integrations.
  • Experience building and programming websites
  • Strong web and business analysis skill with work experience as a content manager
  • Proficient in Microsoft Office applications, particularly Excel, PowerPoint, and Teams
  • Working knowledge of Adobe Photoshop, Adobe Illustrator, Adobe Acrobat, Adobe Dreamweaver, Flash, HTML, CSS, XML, Jira, HTML and web publishing.
  • Understanding of digital marketing principles, methods, and technologies including but not limited to conversion optimization, audience segmentation, A/B testing, programmatic, DSP, DMP, DCO, etc.
  • Willingness to take initiative and ownership of tasks and deliverables
  • Must be a team player with ability to work and communicate with a variety of personnel
  • Must be able to work under pressure and within strict deadlines
  • Detail-oriented
  • Highly organized and capable of juggling multiple projects at the same time
  • Good natured individual – flexible and willing to work in a dynamic, fast paced environment
Benefits
  • comprehensive health and wellness benefits
  • retirement plans
  • educational assistance and training programs
  • income replacement for qualified employees with disabilities
  • paid maternity and parental bonding leave
  • paid vacation
  • sick days
  • holidays

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEOweb traffic metricswebsite programmingcontent managementdigital marketing principlesconversion optimizationaudience segmentationA/B testingAPI integrationsHTML
Soft skills
team playerinitiativecommunicationability to work under pressuredetail-orientedhighly organizedflexibilityownership of tasksjuggling multiple projectsgood natured