Virtual Assistant
WorkStaff360
Salary
💰 £40,000 - £50,000 per year
Job Level
Mid-LevelSenior
About the role
- Lead content strategy and be the main point of contact for multiple fintech clients
- Generate and execute strategies to help clients acquire customers with content
- Generate monthly content ideas aligned with client goals and Bottom of Funnel focus
- Ensure visibility in AI search/LLMs and monitor results (traffic, acquisition, rankings)
- Present outcomes in Looker dashboards
- Lead expert interviews, prepare questions, and analyse interview takeaways
- Set up Trello workflows and coordinate writers through drafts to final Clearscope-optimised articles
- Edit and finalise drafts, manage client feedback, and upload articles into the client’s CMS
- Run weekly/fortnightly client calls, provide Friday status updates, and manage scope
- Collaborate with the Mint Studios team, join strategy calls, brainstorm, and participate in monthly one-on-ones
- Handle account management, retain clients long-term, and manage a writer for each account
- Occasionally create blog content for Mint Studios, write for clients if required, and support hiring new team members
Requirements
- Strong writing skills and strategic thinking
- Clarity of thought and ability to construct logical written arguments
- Inherent curiosity and willingness to research topics thoroughly
- Detail-oriented and organised
- Big-picture thinking and commercial awareness
- Takes responsibility for improving writing and strategy skills
- Empathy and ability to understand reader and client perspectives
- Willingness to learn about financial services / fintech (no prior fintech background required)
- Experience conducting expert interviews, editing, and publishing to a CMS
- Familiarity with Trello, Looker dashboards, and Clearscope (or similar SEO/content tools)
- Ability to manage client relationships, run regular calls, and handle client feedback
