Milliman

Senior Content Strategist – IntelliScript

Milliman

full-time

Posted on:

Location Type: Remote

Location: Wisconsin • United States

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Salary

💰 $71,700 - $161,575 per year

Job Level

Senior

About the role

  • Lead the creation and implementation of content strategies that support demand generation, lead nurturing, and customer retention across channels like our website, email campaigns, social media, and webinars
  • Collaborate with product, sales, and marketing teams to identify content gaps, develop editorial calendars, and produce high-impact assets such as case studies, ebooks, blog series, and video scripts
  • Conduct audience research, SEO audits, and competitive analysis to inform content themes and optimize for search visibility and user engagement
  • Oversee content production workflows, editing for quality and consistency, and ensuring alignment with brand guidelines
  • Measure content performance using tools like Google Analytics, HubSpot, or SEMrush; iterate based on data to improve ROI and conversion rates
  • Conceptualize, write, and edit a variety of informational and creative content, including articles, presentations, brochures, white papers, video scripts, advertisements, infographics, and other marketing materials
  • Build strong relationships with subject matter experts, conduct interviews, and research topics and products to create engaging, evidence-based content
  • Promote IntelliScript’s products and core competencies within Milliman
  • Serve as a key branding and messaging resource, representing the Marketing team across IntelliScript
  • Empower employees to adhere to IntelliScript brand guidelines and perform final peer reviews
  • Establish cross-functional partnerships with departments such as Operations, Analytics, Sales, and Product Management
  • Take initiative and ownership of tasks, managing projects to successful completion
  • Set and manage expectations, ensuring ample time for peer reviews
  • Help develop and enforce a style guide to define IntelliScript’s voice and style
  • Audit and ensure correct use of brand standards and up-to-date product information in PowerPoint decks; maintain consistency and manage version control
  • Contribute directly to employer branding initiatives
  • Support the Marketing team with logistics for thought leadership webinars, speaking engagements, sponsored events, and other activities as needed
  • Participate in occasional travel for company and industry events
  • Perform other marketing duties as assigned

Requirements

  • 5–10+ years of relevant professional experience
  • Proven experience in B2B SaaS or product marketing environments, with an extensive portfolio of technical and SEO-optimized content across various mediums
  • Demonstrated ability to communicate effectively as a unified brand to multiple audiences (digital, print, thought leadership/white papers, trade shows, etc.)
  • Strong project management skills, with a track record of driving deliverables and timelines across multiple departments
  • Familiarity with content management systems and analytics platforms
  • Experience maintaining brand standards and marketing content across all formats
Benefits
  • Medical, Dental and Vision – Coverage for employees, dependents, and domestic partners
  • Employee Assistance Program (EAP) – Confidential support for personal and work-related challenges
  • 401(k) Plan – Includes a company matching program and profit-sharing contributions
  • Discretionary Bonus Program – Recognizing employee contributions
  • Flexible Spending Accounts (FSA) – Pre-tax savings for dependent care, transportation, and eligible medical expenses
  • Paid Time Off (PTO) – Begins accruing on the first day of work. Full-time employees accrue 15 days per year, and employees working less than full-time accrue PTO on a prorated basis
  • Holidays – A minimum of 10 paid holidays per year
  • Family Building Benefits – Includes adoption and fertility assistance
  • Paid Parental Leave – Up to 12 weeks of paid leave for employees who meet eligibility criteria
  • Life Insurance & AD&D – 100% of premiums covered by Milliman
  • Short-Term and Long-Term Disability – Fully paid by Milliman.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content strategySEO optimizationaudience researchcontent productioncopywritingeditingproject managementdata analysisbrand guidelinesstyle guide development
Soft Skills
communicationcollaborationrelationship buildinginitiativeownershiptime managementpeer reviewadaptabilitycreativityproblem-solving