Digital Leads Marketing Manager

MiLEND, Inc

Digital Leads Manager at MiLEND responsible for generating mortgage leads through various digital channels. Requires 3+ years in mortgage lead generation with a strong understanding of paid social and Google Ads.

Posted 5/6/2026full-timeAlpharetta • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Build and manage lead generation across Paid Social (Meta), Google (Search & Display), SEO, and affiliate/partner channels
Continuously test, optimize, and scale campaigns based on performance
Reduce cost per lead while improving lead quality
Partner closely with sales and marketing to ensure strong conversion from lead to close
Collaborate with compliance to ensure all campaigns meet regulatory standards
Identify and launch new scalable lead channels

Requirements

What you’ll need

3+ years of mortgage lead generation experience
Proven track record managing paid campaigns that drive funded loans
Strong understanding of paid social, Google Ads, and funnel optimization
Ability to balance lead quality vs. volume
Experience working in compliance-heavy environments
Self-starter who can operate independently and move quickly

Benefits

Comp & perks

Competitive base salary + performance bonus
Bonus tied directly to CPF improvement and lead performance
Medical, dental, and vision insurance
401(k)
PTO + paid holidays
Short- and long-term disability
Flexible hybrid/remote work environment
Above-industry pay and a strong earning structure

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

lead generationpaid socialGoogle AdsSEOfunnel optimizationcampaign managementcost per lead reductionperformance optimizationaffiliate marketingregulatory compliance

Soft Skills

collaborationindependenceself-starterability to balance quality and volumecommunication