
Content Marketing Manager
Maschinenringe Deutschland GmbH
full-time
Posted on:
Location Type: Hybrid
Location: Neuburg an der Donau • Germany
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About the role
- You create high-quality content for our Maschinenring channels: blog, newsletter, white papers and website
- You are responsible for product communication across all channels
- You make our products and services understandable and appealing — with clear, target-group-appropriate messages
- You advise internal specialist departments on marketing strategies and act as the first point of contact
- You plan content strategically along the customer journey, develop appropriate concepts and implement them primarily in the editorial area yourself or support your colleagues
- You create storyboards and scripts for our video formats (reels, short videos, explainer videos) — without having to handle technical production yourself
- You develop creative ideas and produce channel-optimized content that truly works
Requirements
- A completed degree in humanities, communications or media studies, journalism, or comparable training (e.g., traineeship/volontariat)
- At least 3 years of professional experience in content or product marketing
- Ideally some experience writing storyboards or scripts for video formats
- A very good sense of language and excellent written and spoken German
- The ability to translate technical subjects into clear and persuasive messages
- Strategic thinking and a structured, independent way of working
- Creativity, a passion for storytelling and a feel for cross-channel content
- Team spirit and enthusiasm for making an impact together
- Interest in agriculture or curiosity to get to know this exciting sector
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content creationproduct communicationstoryboardingscript writingstrategic content planningeditorial content developmentvideo content productionmarketing strategiescopywritingcustomer journey mapping
Soft Skills
creativitystrategic thinkingindependent workingteam spiritcommunicationstorytellinglanguage proficiencypersuasive messagingorganizational skillsenthusiasm
Certifications
degree in humanitiesdegree in communicationsdegree in media studiesdegree in journalismtraineeshipvolontariat