PPC Strategist

Mannix Marketing

PPC Strategist managing paid advertising campaigns across various platforms for small-to-mid-sized businesses. Collaborating with clients and account managers to optimize performance outcomes.

Posted 5/9/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop and manage paid advertising campaigns across Google Ads, Microsoft Ads, Meta (Facebook and Instagram), and LinkedIn Ads
Lead keyword research, audience targeting, and competitive analysis to sharpen campaign positioning
Optimize for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis
Write ad copy and collaborate with designers on creative assets that perform
Manage budgets and bidding strategies to maximize return on ad spend
Build and deliver client-facing performance reports with clear, actionable insights
Manage conversion tracking and analytics through Google Tag Manager, Google Analytics, and platform pixels
Lead client meetings, deliver performance updates, and maintain ongoing communication to build strong, consultative relationships
Own campaign strategy end-to-end, directing contractors and leveraging AI tools to support execution and implementation
Partner with account managers and clients to ensure campaigns are aligned with business goals
Stay current on platform updates, algorithm changes, and emerging PPC trends

Requirements

What you’ll need

3+ years of hands-on experience managing PPC campaigns for small-to-mid-sized businesses across Google Ads, Microsoft Ads, Meta Ads, and LinkedIn
Proven experience in a client-facing role, with the ability to build relationships, lead meetings, and communicate PPC performance clearly to non-technical stakeholders
Strong copywriting skills with the ability to write ad copy that converts
Proficiency in conversion tracking, audience segmentation, and retargeting strategies
Ability to analyze campaign data and translate it into clear recommendations
Experience managing client accounts across multiple industries
Comfortable working independently in a remote environment while staying aligned with team strategy
Must be located within the continental United States.
Must be legally authorized to work in the U.S. without employer sponsorship, now or in the future.

Benefits

Comp & perks

Health, dental, and vision insurance
Simple IRA with a 3% dollar-for-dollar company match
Paid time off starting at 12 days per year and increasing with tenure, up to 30 days for long-term team members
9 paid holidays, with the option to swap for a cultural or religious holiday that matters to you
Fully remote, work from wherever you do your best thinking
HeyTaco peer recognition program is a small but genuine way teammates appreciate each other

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

PPC campaign managementkeyword researchaudience targetingcompetitive analysisconversion trackingdata analysiscopywritingretargeting strategiesbudget managementbidding strategies

Soft Skills

client-facing experiencerelationship buildingcommunication skillsindependent workteam alignmentconsultative relationship managementperformance reportingactionable insightsleadershipcollaboration