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Sales Development Representative – Property & Commercial Insurance
Magic, IncSales Development Representative focusing on generating leads for Property & Casualty insurance firm. Conducting cold outreach and building a sales pipeline through disciplined efforts.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in outbound B2B sales, particularly in cold calling and lead qualification, while effectively managing a sales pipeline using CRM tools. Possesses strong communication skills to explain insurance coverages and build trust with clients.
Highest-signal resume keywords
Outbound B2B Sales ExperienceCold Calling SuccessCRM Proficiency (HubSpot/Salesforce/GoHighLevel)Insurance Familiarity (Commercial Lines, Quoting/Underwriting)Lead Qualification and Discovery
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Cold CallingLead QualificationDiscoveryObjection HandlingCRM ProficiencyPipeline ManagementQuoting FundamentalsUnderwriting FundamentalsMicrosoft OfficeGoogle Workspace
Soft Skills
PersistenceHunter MindsetActive ListeningClarity in CommunicationAttention to Detail
Tools & Technologies
HubSpotSalesforceGoHighLevelRingCentralAircallDialpadOutlookGmailBuildiumApplied Epic
Industry Keywords
P&C InsuranceCommercial InsuranceBusiness InsuranceProperty ManagementReal EstateHOA ManagementFinancial ServicesConsultative B2BInsurance Agency SystemsMarket Feedback
Tech Stack
Tools & technologiesVoIP
About the role
Key responsibilities & impact- Conduct high-volume cold calling, emailing, and networking to create new opportunities
- Qualify inbound and outbound leads, nurture them through discovery, and book meetings
- Execute targeted campaigns to reach property owners, business owners, investors, and HOA boards
- Maintain a robust sales pipeline with disciplined, scheduled follow-ups
- Log activities and update deal stages in the CRM with complete, accurate notes
- Meet or exceed weekly outreach and meeting-setting targets
- Explain Property, Commercial, Business, and HOA insurance coverages in clear, simple terms
- Gather underwriting information, prepare or coordinate quotes, and support application submission
- Set expectations on timelines, next steps, and documentation required
- Partner with property management and advisory teams to identify cross-sell opportunities
- Coordinate with licensed agents/Account Managers to move prospects to binding
- Share market feedback to refine messaging, offers, and outreach strategy
- Uphold a trust-first, fiduciary approach in every client interaction
- Refine talk tracks, objection handling, and outreach sequences over time
- Stay current on commercial insurance trends and agency tools
Requirements
What you’ll need- At least 1 year of proven outbound B2B sales or SDR experience with proven cold-calling success
- Industry experience in at least one: P&C/Commercial/Business Insurance, Property Management, Real Estate, HOA management, or Financial services/consultative B2B
- Excellent verbal and written English; confident and professional phone presence
- Demonstrated CRM proficiency and pipeline management discipline
- Comfortable working independently in a remote environment with strong organization and follow-through
- Hard skills: Cold calling, lead qualification, discovery, objection handling, CRM (HubSpot/Salesforce/GoHighLevel or similar), Microsoft Office/Google Workspace, VoIP dialers (RingCentral/Aircall/Dialpad), email (Outlook/Gmail); bonus: Buildium and/or insurance agency systems (Applied Epic, EZLynx, HawkSoft, AMS360)
- Insurance familiarity: Commercial lines, business insurance basics, quoting/underwriting fundamentals (preferred)
- Soft skills: Persistence, hunter mindset, active listening, clarity in communication, attention to detail, process discipline, and relationship-building grounded in trust
Benefits
Comp & perks- No benefits package included