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Digital Marketing Manager
MAG – Marketplace Amplifier GmbH. You will manage our marketing activities on Zalando, About You, and Otto both operationally and strategically, planning targeted campaigns .
About the role
Key responsibilities & impact- You will manage our marketing activities on Zalando, About You, and Otto both operationally and strategically, planning targeted campaigns
- Continuously monitor all active campaigns and analyze performance and relevant KPIs
- Observe current market trends and proactively identify opportunities
- Build engaging content pages on Zalando and continuously optimize them
- Independently create creative content for LinkedIn and develop posts
Requirements
What you’ll need- Several years of experience in performance marketing (at least 3 years)
- Strong analytical skills
- Confident handling of metrics such as CR, CTR, and KUR
- Solid education or degree; practical experience in operational brand and performance marketing is a plus
- Ability to work in a structured and self-directed manner
- Team player; proficient communication in German (min. C1) and English (min. B2)
Benefits
Comp & perks- Flexible working hours with a high proportion of home office & 3 days/month on-site
- 30 days of annual leave
- Permanent employment contract
- Subsidized company pension plan (bAV)
- Childcare allowance for pre-school children
- Excellent employee discounts
- Modern workplace with height-adjustable desk
- Provided laptop and monitor for home office
- Free beverages & parking
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingcampaign planningKPI analysiscontent creationcontent optimizationmetrics analysisCRCTRKUR
Soft Skills
analytical skillsstructured workself-directedteam playercommunication
Certifications
degree in marketing