Madison Logic

Senior Community & Event Marketing Specialist

Madison Logic

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $72,000 - $78,000 per year

Job Level

Senior

About the role

  • Own end-to-end execution across Madison Logic’s hosted, industry, and virtual event programs spanning several hosted events per year, key industry activations, and a recurring cadence of webinars / virtual events.
  • Build detailed run-of-show documents, manage speaker prep and rehearsals, coordinate day-of execution timelines, and troubleshoot issues in real-time.
  • Produce webinars from setup through post-event publishing: manage session configuration, speaker logistics, rehearsals, live moderation support, Q&A facilitation, recording downloads, and handoff to content workflows.
  • Proactively identify and evaluate in-person and virtual event opportunities— including conferences, sponsorships, hosted events, executive programs, and webinar themes—that directly support business objectives across pipeline growth, ABM engagement, customer expansion, and brand visibility.
  • Manage event logistics and vendor relationships: venue contracts, catering coordination, room setup, signage, swag/collateral fulfillment, shipping logistics, onsite staffing, and real-time issue resolution.
  • Build and scale a connected customer and prospect community through curated experiences, recurring touchpoints, and high-value programming such as roundtables, peer networking sessions, meetups, and executive conversations.
  • Develop ongoing engagement calendars that extend beyond single events, turning webinars and in-person moments into long-term relationships and repeat participation.
  • Partner with content, product marketing, customer marketing, and demand gen teams to create community-first experiences that drive education, adoption, and advocacy.
  • Cultivate relationships with customers, partners, speakers, and advocates to drive repeat participation and loyalty.
  • Capture community insights and feedback to inform content, messaging, and program strategy.
  • Own Madison Logic’s social media presence across LinkedIn and other emerging channels as appropriate.
  • Develop and manage the social content calendar aligned to campaigns, events, community programming, product launches, and thought leadership initiatives.
  • Create, publish, and optimize social content including event promotion, live event coverage, community highlights, short-form video clips, executive thought leadership, and post-event storytelling.
  • Leverage social channels to drive event attendance, community participation, audience growth, and brand engagement.
  • Actively engage with followers, partners, speakers, and customers to build relationships and foster two-way conversation.
  • Partner with Marketing Operations to track social performance metrics (engagement, growth, clicks, influence on pipeline) and continuously refine strategy based on insights.
  • Partner with demand gen, product marketing, sales, and customer teams to align experiences with business goals and define audience targeting and promotion strategies for events and community programs.
  • Track performance across events, community engagement, and social channels — connecting activity to pipeline and revenue impact.
  • Continuously optimize programming based on performance data and audience feedback.
  • Travel expectation: ~10-15%, depending on event schedule (typically 4-6 trips annually for hosted events and select industry activations).

Requirements

  • 4+ years of hands-on experience in B2B event marketing, community marketing, experiential marketing, or integrated marketing roles for SaaS, technology, or professional services companies.
  • Proven ownership of end-to-end event execution (in-person and virtual)
  • Direct experience producing Zoom webinars (or similar platforms like Goldcast, Sequel, or ON24), including speaker management, rehearsals, live troubleshooting, and technical problem-solving during live sessions.
  • Proven ability to coordinate with venue A/V teams and review technical quotes: you understand what line items mean, can ask the right questions, and ensure alignment between technical requirements and run-of-show needs (note: you're coordinating with A/V professionals, not serving as one).
  • Experience building engagement beyond one-off events through recurring programs or community initiatives
  • Hands-on social media management experience including strategy, content creation, publishing, engagement, and reporting
  • Strong project management skills with the ability to run multiple initiatives simultaneously
  • Excellent communication skills and a high bar for experience quality and brand presence
  • Comfort creating lightweight content such as short videos, clips, and social-ready assets
  • Strong project management skills with a demonstrated ability to manage timelines, dependencies, checklists, and cross-functional stakeholder communication, keeping everyone aligned without micromanagement.
  • Proven ability to manage 3-5 concurrent programs without details slipping—and without creating bottlenecks for others.
  • Experience creating basic marketing video edits: trimming recordings, adding captions, creating short social clips, and preparing content for distribution (you're comfortable with the basics; you don't need to be a professional video editor).
  • Excellent written communication skills and a high standard for production quality, attendee experience, and professionalism.
Benefits
  • Access to competitive compensation & benefits that reward your contributions.
  • Participation in employee recognition programs to celebrate achievements big and small.
  • Exposure to professional development & learning initiatives to help you build your own path.
  • Foundation built on values anchored in Accountability, Team, Urgency, Respect, Integrity, and Innovation.
  • Opportunities for global exposure work alongside talented colleagues across India, Singapore, the UK, and the US, expanding your perspective and network.
  • Invitations to yearly team offsites to connect, collaborate, and strengthen relationships in person.
  • Leverage a lifestyle spending account benefit so you can choose your own wellness and work-from-home perks.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B event marketingcommunity marketingexperiential marketingintegrated marketingevent executionZoom webinarstechnical problem-solvingsocial media managementproject managementvideo editing
Soft Skills
communication skillsrelationship buildingproblem-solvingorganizational skillsmulti-taskingattention to detailcreativitycollaborationstrategic thinkingcustomer engagement