
Brand Designer
M&T Bank
full-time
Posted on:
Location Type: Hybrid
Location: Wilmington • Maryland • Massachusetts • United States
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Salary
💰 $82,100 - $136,900 per year
About the role
- Work with the Brand Design Lead and creative team to manage the oversight, coordination, execution, and optimization of our brand standards.
- Evangelize the brand standards, including how we educate colleagues and external partners to understand the brand.
- Work with partners in marketing to ensure campaigns are consistent with all brand standards.
- Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities.
- Participate in creative project kickoffs with various stakeholders.
- Leverage technical and aesthetic expertise in developing and designing visual assets.
- Stay current with production standards, marketing channels and emerging formats.
- Share expertise on emerging design trends and best practices that can shape the design process with the creative team.
Requirements
- Bachelor's Degree in graphic design, graphic communications, or related field
- 3 years of marketing and/or design experience (Or in Lieu of a degree, a combination of 7 years of higher education and relevant experience)
- Minimum of 2 years of experience in consistently scaling brand elements and identity systems
- Proven expertise in your craft with a strong portfolio showcasing a diverse range of design work
- Deep knowledge of all channels (e.g.: web, email, social, broadcast, video, print, outdoor, environmental, experiential, etc.)
- Excellent written and verbal communication skills
- Expert-level proficiency in the Adobe Creative Suite (InDesign, Illustrator, Photoshop), Adobe Express and Figma/Sketch
- Proficient with Microsoft Office (Outlook, Word, PowerPoint, Excel)
Benefits
- Medical and retirement plans
- Forty hours of paid volunteer time each year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
graphic designbrand identityvisual asset developmentdesign trendsmarketing channels
Soft Skills
communicationinfluencecollaborationcreativity
Certifications
Bachelor's Degree in graphic designBachelor's Degree in graphic communications