Marketing Assistant, Content Focus
LWSA
full-time
Posted on:
Location Type: Hybrid
Location: Belo Horizonte • Brazil
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About the role
- Strategic Content Creation: Assist in the ideation and execution of content for Instagram, TikTok and YouTube.
- New Merchant Acquisition: Produce conversion-focused content that highlights Bagy’s differentiators to attract new merchants and help the team meet targets.
- Strategy and Trends: Monitor trends and high-performing formats to adapt them to our context and capture qualified attention.
- Relationship and Retention: Create content that speaks the merchants’ language, helping them master the platform and succeed in sales.
- Performance Analysis and Targets: Track metrics, identify challenges and growth opportunities, and maintain a constant focus on team results.
Requirements
- Content Marketing for Sales: Ability to use content as a tool for attraction and conversion.
- Heavy User of Social Media and YouTube: Deep familiarity with native platform languages and what retains audiences on each channel.
- Strong Writing and Scripting: Ability to create clear, persuasive and dynamic copy and scripts.
- Data-Driven Mindset: Basic understanding of social media metrics and comfort working with target-driven objectives.
- Prior experience in content/e-commerce and confidence on camera.
Benefits
- Health insurance;
- Dental insurance;
- Meal allowance or food voucher;
- Transportation voucher;
- Childcare assistance;
- Férias&Co (travel benefit);
- Day off;
- Home office allowance;
- Life insurance;
- Extended maternity and paternity leave;
- WellHub (GymPass);
- Fresh fruit in the office every day;
- Coffee machine
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingsocial media metricswritingscriptingdata analysise-commerce
Soft Skills
strategic thinkingrelationship buildingpersuasionadaptabilitycommunication