Account Executive

• Map and proactively prospect Enterprise retail accounts
• Identify decision-makers, build relevant connections, and initiate strategic conversations
• Qualify outbound leads based on technical fit and business potential
• Create and continuously refine prospecting cadences (email, social, phone, WhatsApp)
• Schedule qualified meetings for Sales Executives, ensuring complete context and a well-structured handoff
• Keep CRM up to date to ensure pipeline predictability and organization
• Collaborate with Marketing and Sales teams to improve ICP, lists, pitch, and messaging
• Monitor e-commerce and omnichannel market trends to generate informed conversations with prospects
• Conduct in-depth research on target companies and strategic stakeholders
• Develop segmented lead lists based on ICP (Ideal Customer Profile)
• Conduct discovery calls to understand prospect context, pain points, maturity, and urgency
• Contribute to the creation of new prospecting playbooks, scripts, and approaches

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