LUZA Group

Digital Sales Lead

LUZA Group

contract

Posted on:

Location Type: Hybrid

Location: Lisboa • Portugal

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Job Level

Senior

About the role

  • Mentor and develop the Marketing & Sales team, set clear KPIs, and monitor results
  • Plan and execute inbound/outbound campaigns, SEO/SEM, LinkedIn Ads, Google Ads, and email marketing
  • Optimize the lead journey, ensuring high-quality MQLs and SQLs
  • Create and coordinate strategic materials such as eBooks, white papers, webinars, and landing pages
  • Monitor metrics and performance, reporting actionable insights to maximize results
  • Collaborate with stakeholders to develop presentations, case studies, and commercial proposals
  • Act as the initial point of contact with potential clients, representing Crossjoin at sector meetings and events
  • Participate in fairs, conferences, and strategic encounters, expanding the company's network and generating new business opportunities

Requirements

  • Degree in Business, Marketing or similar
  • +10 years of experience in B2B Digital Marketing, preferably in IT or technology consulting
  • IT background is essential, with strong knowledge in DATA/AI
  • Proven experience in team leadership, KPI setting, and results tracking
  • Mastery of lead generation strategies, marketing automation, and conversion funnel optimization
  • Advanced experience with Google Ads, LinkedIn Campaign Manager, Meta Ads, Analytics and AI applied to marketing
  • Fluency in Portuguese, English, and Spanish.
Benefits
  • Our company does not sponsor work visas or work permits
  • All applicants must have the legal right to work in the country where the position is based
  • Only candidates who meet the required qualifications and match the profile requested by our clients will be contacted.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B Digital Marketinglead generation strategiesmarketing automationconversion funnel optimizationSEOSEMdata analysisAI in marketing
Soft Skills
team leadershipKPI settingresults trackingcollaborationcommunication