Lead Marketing Manager

LIMITD

Lead Marketing Manager for LIMITD, a startup in the influencer products sector. Oversee marketing strategies and social media integration in a hybrid role in Berlin.

Posted 6/7/2026full-timeBerlin • 🇩🇪 GermanySeniorWebsite

About the role

Key responsibilities & impact

You provide functional leadership of the LIMITD marketing team (Social Media + Marketing Project Management) and oversee all cross‑brand initiatives.
You develop the overarching marketing strategy for our brands and ensure that social media, campaigns, launches, creator integrations and events work together seamlessly.
You are responsible for planning, executing and continuously improving content and brand strategies for our brand accounts.
You coordinate internal teams as well as external partners, service providers and agencies (e.g., for events, production, creator collaborations and POS marketing).
You actively shape the strategic direction of our brands — from positioning and target audience communication to the development of creative, cross‑platform initiatives.
You are responsible for budget and resource management across all marketing projects.
You produce reports, performance analyses and presentations for internal and external stakeholders.

Requirements

What you’ll need

A completed university degree with a focus on marketing, media management, communications or a comparable background.
Several years of professional experience in marketing, brand management, social media or campaigning — ideally in the creator, startup or FMCG environment.
Familiarity with common social media platforms (particularly TikTok, Instagram & YouTube) and an understanding of the mechanics of the creator economy.
Experience leading projects or teams and the ability to manage multiple brands and campaigns simultaneously.
Strong communication skills, a solution‑oriented approach, team player mentality and high personal drive.
Hands‑on mentality, strong initiative and a friendly, balanced demeanour.
Structured and reliable working style with a willingness to take responsibility.
Flexibility and resilience, and openness to occasional business travel.
Experience working with influencers, event coordination, POS marketing or content production is a plus.
Excellent German and English skills, both written and spoken.
Confident user of MS Office (especially PowerPoint and Excel).

Benefits

Comp & perks

Fair compensation package with 28 days of annual leave, a monthly lunch allowance, a public transport subsidy, an Urban Sports Club membership and additional benefits.
Flexible working hours with flexitime and options for remote work.
Daily provisions of fresh fruit, muesli, drinks and snacks.
Modern workplace in our office in the heart of Kreuzberg with good transport connections.
Opportunities for professional development through individual training and career development programs.
Startup atmosphere with flat hierarchies, an open feedback culture and a great team.
Team events and shared experiences — from lunches and evenings on our rooftop terrace to regular events that create memorable moments.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing strategybrand managementsocial mediacampaign managementcontent productionevent coordinationperformance analysisbudget managementproject managementcreator economy

Soft Skills

communication skillssolution-oriented approachteam player mentalitypersonal driveinitiativestructured working stylereliabilityflexibilityresilienceresponsibility

Certifications

university degree in marketinguniversity degree in media managementuniversity degree in communications