Launchpoint

Copywriter

• Transform client goals into copy that cuts through noise, connects with audiences, and drives measurable results.
• Create persuasive, conversion-driven content for websites, landing pages, blogs, and email sequences.
• Collaborate with account managers, designers, and strategists to align copy with campaign goals.
• Optimize content for SEO and conversion, balancing search visibility with persuasive marketing language.
• Translate client goals, offers, and brand voice into messaging that connects and converts.
• Conduct light research on industries, audiences, and competitors to inform copy.
• Edit, proof, and refine content for clarity, consistency, and quality.
• Repurpose content across formats (e.g., blog → social/email sequence).
• Implement and schedule email sequences in platforms such as HubSpot, Mailchimp, Klaviyo, or ActiveCampaign.
• Manage multiple projects at once, hitting deadlines in a fast-paced environment.
• Stay current on marketing, SEO, and content best practices to continuously raise the bar.
• Contribute ideas and direction during campaign brainstorms and creative planning.

Marketing Copywriter