
Customer Engagement & Monetization Manager
L1VE
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • 🇩🇪 Germany
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Developing and optimizing AI-driven customer journeys across all channels (email, in-app, push, social, VR)
- Building a scalable CRM ecosystem focused on automation, personalization, and integrated data flows
- Using AI models for segmentation, predicting user behavior, and optimizing communication strategies
- Collaborating closely with product, engineering, and brand teams to create emotional experiences that blend technology with storytelling
- Developing and testing innovative monetization models (upsells, sponsored interactions, dynamic VR overlays)
- Running data-driven experiments and KPI-based iterations to continuously improve performance
- Working autonomously with the freedom to explore new ideas, pilots, and creative experiments
Requirements
- 3–5 years of experience in CRM, lifecycle marketing, growth, or digital engagement — ideally in media, sports, or technology
- Strong expertise in data-driven customer experience, AI-based personalization, and funnel optimization
- Experience building CRM architectures, segmentation logic, and automated workflows
- Innovative mindset, strong initiative, and enthusiasm for creating something new
- Passion for sports, immersive technology, and the future of digital experiences
- Fluent in German and English.
Benefits
- The opportunity to help shape a product that will fundamentally change the media landscape
- A central role within an interdisciplinary team
- Hybrid work model, flexible hours, and state-of-the-art tools
- An environment that fosters innovation, ownership, and bold ideas
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
AI-driven customer journeysCRM ecosystemautomationpersonalizationdata flowsAI modelssegmentationuser behavior predictioncommunication strategiesmonetization models
Soft skills
collaborationcreativityinitiativeenthusiasmautonomyinnovationstorytellingdata-driven mindsetperformance improvementexperimentation