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Kyndryl

Associate Director, Marketing Performance Analytics, Revenue Operations

Kyndryl

Associate Director in Marketing Analytics and Revenue Operations at Kyndryl. Leading analytical initiatives to drive B2B marketing efficiency and ROI across various channels.

Posted 5/17/2026full-timeRemote • New York • 🇺🇸 United StatesSenior💰 $124,920 - $237,480 per yearWebsite

Tech Stack

Tools & technologies
SQL

About the role

Key responsibilities & impact
  • driving insight generation across our B2B marketing organization
  • analyze performance across email, events, paid media, digital programs, and other B2B marketing channels
  • identify where the marketing organization should invest, optimize, or shift spend
  • provide regular insights and recommendations to channel owners to improve efficiency and ROI
  • lead a team of 1–2 managers and work directly with marketing teams
  • deliver recommendations, build dashboards, automate insights, and support data‑driven decision‑making
  • ensure data accuracy, consistency, and usability across CRM systems
  • improve data flows, data models, and data quality
  • lead analytics projects from start to finish
  • develop attribution systems, building segmentation models, and evaluating performance across key marketing channels
  • present findings and recommendations directly to marketing leadership, senior stakeholders, and the Chief Marketing Officer

Requirements

What you’ll need
  • Bachelor’s or Master’s degree in Analytics, Data Science, Business, Economics, or equivalent professional portfolio
  • 8+ years of experience in B2B marketing analytics, business intelligence, or revenue analytics
  • 2+ experience in leading a program with a team and developing talent
  • Proficiency in SQL and Power BI (required)
  • Experience with CRM, Marketing, and Sales Platforms (e.g., Marketo, CJA, Atlas, Salesforce)
  • Strong understanding of multi‑touch attribution, marketing analytics, B2B funnels, and revenue dynamics
  • Demonstrated ability to manage and mentor managers and analytical talent
  • Excellent communication and data storytelling skills; able to simplify complexity for diverse audiences, including senior executives.

Benefits

Comp & perks
  • comprehensive benefits package which includes medical and dental coverage
  • disability
  • retirement benefits
  • paid leave
  • paid time off

ATS Keywords

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Hard Skills & Tools
SQLPower BIdata analysisdata modelingdata qualityattribution systemssegmentation modelsperformance evaluationdata automationB2B marketing analytics
Soft Skills
leadershipmentoringcommunicationdata storytellinginsight generationrecommendation deliveryteam managementproblem-solvingcollaborationsimplifying complexity