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Head of Marketing – Community
KlubHead of Marketing & Community for Klub44, an EdTech startup aiming to transform youth education. Overseeing marketing strategies and community engagement while collaborating with youth organizations.
About the role
Key responsibilities & impact- As Head of Marketing, you maintain oversight of all our communication channels.
- Prioritization is essential in this role.
- Further develop our brand and all communication lines — youth-oriented, inclusive, and impact-focused.
- Ensure a consistent brand presence across all channels.
- Plan and execute campaigns with a clear focus on our KPIs.
- Build and maintain a vibrant community on social media.
- Develop materials and simple communication processes that motivate organizations to upload their offerings.
- Continuously analyze marketing data, derive concrete actions, and optimize funnels.
- Build a small marketing team and manage external partners.
Requirements
What you’ll need- You have experience in digital marketing & growth (ideally with a focus on youth audiences).
- You are motivated by entrepreneurial challenges and want to personally contribute to helping young people develop their potential with equitable opportunities.
- You have strong brand and communication skills (brand building, clear messaging, consistent presence).
- You work in a data-driven way and are confident analyzing metrics (funnels, tracking, deriving actionable measures).
- You have experience with agile methodologies and project management tools and are hands-on.
- You have native-level German and business-fluent English.
Benefits
Comp & perks- Potential equity in Klub44
- Part-time (80% FTE) possible under certain circumstances
- Hybrid work (regular presence in Berlin is essential)
- 28 vacation days per year
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketinggrowth marketingbrand buildingdata analysismetrics analysisagile methodologiesproject management
Soft Skills
prioritizationcommunicationteam managemententrepreneurial mindsetcommunity building