Growth & Performance Analyst

King of Languages

Growth & Performance Analyst managing Meta Ads and Google Ads campaigns for King of Languages. Ensuring effective tracking, optimization, and data analysis in a remote environment.

Posted 7/15/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSenior💰 R$4,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing paid media campaigns on Meta Ads and Google Ads, with a strong focus on business metrics and technical tracking. Proficient in diagnosing issues and ensuring accurate data flow through advanced tools and automation.

Highest-signal resume keywords

Meta Ads ManagementGoogle Ads ManagementGTM (Web and Server-Side)Data Analysis and ValidationTechnical Issue Resolution

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Paid Media CampaignsConversion TrackingCross-Platform AttributionBusiness Metrics OptimizationData Automation

Soft Skills

Critical JudgmentProblem-Solving

Tools & Technologies

Google SheetsExcelN8nMakeAPIs

Industry Keywords

CACROASConversionsLeadsGCLID

About the role

Key responsibilities & impact

Operate campaigns on Meta Ads and Google Ads with a robust budget — structure campaigns, upload creatives, and optimize for real business metrics (leads, CAC, ROAS, conversions), not vanity metrics
Own end-to-end tracking: GTM (web and server-side), CAPI, pixel, GCLID, offline conversion and attribution — ensuring every click connects to every sale
Diagnose and resolve issues when something breaks: a conversion missing from reports, EMQ dropping, lead automation stopping — here we fix problems, not just scale up
Work with automations (n8n/Make), APIs, webhooks and advanced spreadsheets to validate and cross-check data
Collaborate closely with AI for heavy analysis — your role is to execute with critical judgment and keep the data pipeline clean

Requirements

What you’ll need

3–5 years of experience with paid media on Meta Ads and/or Google Ads
Hands-on experience with GTM (web and server-side), pixel, CAPI, GA4, offline conversion and cross-platform attribution
Proven track record with business metrics: leads, CAC, ROAS, conversions and sales — not just platform metrics
Ability to autonomously diagnose and resolve technical tracking and automation issues
Advanced proficiency in Google Sheets/Excel for data cross-checking and validation

Benefits

Comp & perks

CLT employment (Brazilian labor contract) with all legally mandated benefits
iFood benefit (to be confirmed)
Work environment with real autonomy and direct impact on the school’s results