Mass Communications Specialist
Just Helpers
full-time
Posted on:
Location Type: Hybrid
Location: Fort Worth • Texas • United States
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About the role
- Develop, implement, and manage A21’s email marketing strategy to engage, inform, and activate supporters.
- Build and schedule newsletters, fundraising appeals, event promotions, and supporter journeys.
- Write compelling, mission-driven email copy that aligns with A21’s brand voice and inspires action.
- Utilize marketing automation tools to nurture supporter journeys and strengthen long-term engagement.
- Leverage segmentation and personalization to create targeted content.
- Analyze performance metrics and conduct A/B testing to optimize future campaigns.
- Monitor deliverability, list health, and ensure compliance with email marketing regulations.
- Stay informed on industry trends, tools, and best practices to refine A21’s email strategy.
- Craft impactful messaging for email, web, social media, and print materials.
- Translate complex information into clear and accessible language for global audiences.
- Collaborate with internal teams to create assets that support campaigns, initiatives, and events.
- Contribute to monthly campaigns, newsletters, blogs, and educational content in partnership with global teams.
- Assist with team scheduling, meeting preparation, reporting, and documentation.
- Help manage project management tools and maintain organized systems for tracking campaigns and content.
- Support research efforts and gather information to inform marketing strategies.
Requirements
- An undergraduate degree in Business, Communications, Marketing or related field.
- 2+ years of experience in email marketing.
- Strong copywriting and storytelling skills with the ability to craft clear, engaging, mission-aligned messaging.
- Experience using email marketing platforms such as Mailchimp, HubSpot, or Campaign Monitor.
- Familiarity with HTML for email formatting and design.
- Proficiency in graphic design tools such as Canva or Adobe Creative Suite is a plus.
- Ability to analyze data and translate insights into actionable improvements.
- Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
- Strong interpersonal and professional communication skills.
- Ability to work collaboratively across organizational and geographical boundaries.
- Strategic, analytical, and systems-oriented thinking.
- Passion for A21’s mission and understanding of nonprofit marketing principles.
- Fluency in English.
Benefits
- Health insurance
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketingcopywritingstorytellingA/B testingdata analysisHTMLgraphic designmarketing automationsegmentationpersonalization
Soft Skills
organizational skillsdetail-orientedinterpersonal communicationprofessional communicationcollaborativestrategic thinkinganalytical thinkingsystems-oriented thinking