Job Duck

Marketing Strategy Coordinator

Job Duck

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $1,245 - $1,350 per year

Job Level

Junior

Tech Stack

WordPress

About the role

  • This is a dynamic opportunity for a creative and detail-oriented professional to make a meaningful impact in a fast-paced legal environment. As a Marketing Assistant, you’ll manage digital campaigns, optimize local service ads, and keep the website fresh and engaging. You’ll collaborate closely with the team to drive visibility and generate quality leads. If you enjoy working independently, love data-driven marketing, and thrive in tech-savvy spaces, this role will feel like home. Responsibilities include, but are not limited to:
  • Manage Local Service Ads (LSA) campaigns on platforms like Google Local Services, Yelp, and Facebook
  • Optimize profiles with accurate business info and customer reviews
  • Monitor performance metrics and implement strategies to improve visibility and lead generation
  • Analyze data for campaign optimization and budget decisions
  • Stay current on LSA policies, market trends, and competitor activity
  • Conduct keyword research and build effective PPC campaigns
  • Create compelling ad copy and design display or banner ads
  • Set up and manage campaigns on Google Ads, Facebook Ads, and LinkedIn Ads
  • Monitor performance and optimize bids and ads
  • Update website content and design using WordPress
  • Implement SEO best practices and analyze keyword and backlink strategies

Requirements

  • Minimum of 1 year of professional experience in graphic or digital design and/or Bachelor’s degree in Graphic Design, Digital Media, or related field preferred English fluency Proven experience in digital marketing and website management Familiarity with SEO, PPC, and LSA strategies Ability to work independently and meet deadlines Strong communication and analytical skills Experience managing LSA and PPC campaigns Strong background in Facebook Ads and Google Analytics Proficiency in WordPress and Divi Builder Creative thinking and attention to detail Reliable, responsible, and empathetic communicator Excellent time management and tech-savvy mindset