Job Level
Mid-LevelSenior
About the role
- Research target audiences and market trends to inform strategy
- 研究目标受众与市场趋势，为广告策略提供参考
- Plan and launch ad campaigns that align with business goals
- 规划并执行符合商业目标的广告活动
- Collaborate with creative teams to develop strong visuals and copy
- 与创意团队合作，产出优质广告视觉与文案
- Monitor performance, run A/B tests, optimize ROI
- 监控广告表现，执行A/B测试，不断优化广告回报率
- Stay current on platform changes and best practices
- 及时了解广告平台的新变化与最佳实践
- Report on results and improve future campaigns based on data
- 输出广告表现报告，并根据数据优化后续活动
Requirements
- 3+ years managing paid ads (Facebook, Google, etc.)
- 至少3年管理付费广告经验（Facebook、Google等）
- Proficiency in Google Ads Manager, Google Ads, analytics tools
- 熟练使用广告管理平台与数据分析工具
- Strong analytical mindset; confident working with data
- 数据思维强，能自信处理各种广告数据
- Excellent communicator and team collaborator
- 沟通协作能力强，擅长团队合作
- Adaptable in fast-paced, performance-oriented environments
- 能胜任快节奏、结果导向的工作环境