Italic

Paid Search Manager, 媒介购买员

Italic

part-time

Posted on:

Origin:  • 🇨🇳 China

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Job Level

Mid-LevelSenior

About the role

  • Research target audiences and market trends to inform strategy
  • 研究目标受众与市场趋势,为广告策略提供参考
  • Plan and launch ad campaigns that align with business goals
  • 规划并执行符合商业目标的广告活动
  • Collaborate with creative teams to develop strong visuals and copy
  • 与创意团队合作,产出优质广告视觉与文案
  • Monitor performance, run A/B tests, optimize ROI
  • 监控广告表现,执行A/B测试,不断优化广告回报率
  • Stay current on platform changes and best practices
  • 及时了解广告平台的新变化与最佳实践
  • Report on results and improve future campaigns based on data
  • 输出广告表现报告,并根据数据优化后续活动

Requirements

  • 3+ years managing paid ads (Facebook, Google, etc.)
  • 至少3年管理付费广告经验(Facebook、Google等)
  • Proficiency in Google Ads Manager, Google Ads, analytics tools
  • 熟练使用广告管理平台与数据分析工具
  • Strong analytical mindset; confident working with data
  • 数据思维强,能自信处理各种广告数据
  • Excellent communicator and team collaborator
  • 沟通协作能力强,擅长团队合作
  • Adaptable in fast-paced, performance-oriented environments
  • 能胜任快节奏、结果导向的工作环境