
Senior Performance Marketing Manager – Lead SEA
Inwerk GmbH
full-time
Posted on:
Location Type: Remote
Location: Germany
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Job Level
About the role
- Deep dives rather than superficial fixes: Advanced Google Ads architecture
- Shopping & feed intelligence: Optimize data feeds
- B2B niche targeting: Precisely identify B2B decision-makers
- "Growth hacking" & edge cases: Test scripts, alpha/beta experiments, and unconstrained retargeting funnels
- Tracking & attribution: Validate conversion data and secure the data foundation
Requirements
- At least 5 years of hands-on operational experience with large budgets and complex account structures
- You understand the challenges of long sales cycles, complex products, and targeting corporate clients
- You are an expert in Google Ads, Microsoft Ads, and the Meta Business Manager
- You can manipulate feeds (e.g., Channable) and fix tracking issues in GTM yourself
- You critically challenge CPCs and conversion rates
- You optimize not for revenue but for contribution margin (profit)
- You are a hands-on doer who works directly in the accounts
Benefits
- Attractive and competitive salary package
- Inspiring company buildings with modern office spaces and top-tier digital equipment
- Enjoy employee discounts on stylish and ergonomic office furniture
- Take advantage of our extensive employee benefits in health and mobility (eGym, company bike, e-charging, Deutschlandticket)
- Dedicated staff kitchen for preparing your lunch
- Beverages such as barista coffee and healthy snacks are provided free of charge
- Free parking spaces for our team available directly at the locations
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Google AdsMicrosoft AdsMeta Business Managerdata feed optimizationtracking and attributionconversion rate optimizationCPC analysisgrowth hackingA/B testingretargeting funnels
Soft Skills
critical thinkingproblem-solvinghands-on executionB2B targetingcommunicationanalytical skillsdecision-makingadaptabilitycollaborationstrategic thinking