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Channel Marketing Manager
Intermedia Cloud CommunicationsField Marketing Manager driving marketing growth through channel partners at Intermedia. Collaborating with Channel Sales, Partner Enablement, and Product Marketing for measurable revenue impact.
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Develop and execute joint GTM strategies with channel partners to drive awareness, pipeline, and customer growth.
- Design and deliver co-marketing campaigns — digital, events, webinars, and partner-led initiatives — using MDF and joint planning.
- Collaborate with channel sales and partner success to enable partners through messaging, tools, and content that accelerate deal velocity.
- Plan and manage regional and partner events, ensuring alignment with sales goals and measurable ROI.
- Track and report on marketing performance and ROI, providing insights to optimize future programs.
Requirements
What you’ll need- 1-3 years of B2B marketing experience, including channel or partner marketing with Service Providers, MSPs, or Telecom partners.
- Strong understanding of indirect sales models and channel partner go-to-market dynamics.
- Proven success building and executing joint marketing plans that drive partner-led revenue.
- Excellent communication, relationship management, and project leadership skills.
- Proficiency in Salesforce, Business Intelligence reporting, and marketing analytics tools.
- Experience in cloud communications (UCaaS/CCaaS) preferred.
Benefits
Comp & perks- Competitive compensation and benefits package.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingchannel marketingpartner marketingmarketing performance trackingmarketing analyticsjoint marketing plansdigital marketingevent managementco-marketing campaignsROI optimization
Soft Skills
communicationrelationship managementproject leadership