
Senior Content Writer, B2B
HvS-Consulting
full-time
Posted on:
Location Type: Hybrid
Location: Garching • 🇩🇪 Germany
Visit company websiteJob Level
Senior
About the role
- Content creation: You write and optimize conversion-focused content for product pages, landing pages, case studies, newsletters, LinkedIn posts, performance campaigns, and our blog
- Cross-functional collaboration: You work closely with subject matter experts, marketing, sales, and product teams
- Tools & methods: You use modern SEO and AI tools strategically
- Audience focus: You consistently think in terms of target audiences and customer journeys
- Analytical thinking: You are willing to question things critically
- Strategic contribution: You bring your own ideas to the table
Requirements
- At least 5 years of experience writing marketing copy in a B2B environment
- Experience writing about IT topics (ideally with a focus on IT security)
- Strong communication skills
- Technical understanding
- Ability to work independently
- Quality awareness and attention to detail
- Positive, proactive attitude
- Excellent German skills, both written and spoken; working-level English is also expected
Benefits
- Free drinks, coffee and snacks
- Attractive benefits, from a public transport job ticket to a childcare subsidy
- Flexible working hours
- Option to work remotely
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content creationSEOcopywritingB2B marketingIT security writinganalytical thinkingconversion optimizationaudience targetingcustomer journey mappingperformance campaigns
Soft skills
communication skillsindependenceattention to detailpositive attitudeproactive attitudecollaborationcritical thinkingstrategic thinkingcreativityquality awareness