Content Writer – Lifestyle

Hubert Burda Media

full-time

Posted on: 2/23/2026

Location Type: Hybrid

Location: Bangkok • Thailand

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About the role

Write daily, SEO-friendly online articles that are relevant to our audience, and reach established targets/KPIs
Customise content for our social media platforms
Represent the brand at events including media tastings, press previews, exclusive interviews, etc.
Work with the marketing team to analyse content performance metrics, such as total attention time, click-through rate, and social following growth, and apply those insights to improve existing content/future content
Contribute creative ideas for content creation, including video scripts, article concepts, and overall content direction
Propose innovative content approaches that resonate with our target audience
Participate in brainstorming sessions to generate fresh content ideas across multiple platforms

Excellent writing and communication skills in English
Ability to read and understand Thai
University degree holder, preferably in journalism, writing, communications, or related field
Keen interest in the world of lifestyle, particularly in fields of food & beverage, as well as beauty and wellness; knowledge of the regional travel and wellness landscape is a plus, as well as background in the watches and jewellery sector
Ability to write engaging, well-researched stories quickly and accurately without sacrificing quality
Detail-oriented, resourceful, and social media-savvy (Facebook, Instagram, Twitter, Youtube, etc.)
Experience using CMS such as Wordpress is a plus
Working ability of image editing software is a plus
Practical knowledge of video production

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SEO writingcontent creationvideo productionarticle writingcontent analysisresearch skillsimage editing

Soft Skills

writing skillscommunication skillsdetail-orientedresourcefulcreative thinkingteam collaboration