Hubert Burda Media

Senior Content Manager – Verticals

Hubert Burda Media

full-time

Posted on:

Location Type: Office

Location: Germany

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Job Level

Senior

About the role

  • Take ownership of the performance, growth and success of your assigned vertical, ensuring it meets or exceeds established KPIs and resonates with target audiences
  • Curate high-quality, relevant content to drive traffic, engagement and brand loyalty
  • With AI support, manage and distribute content
  • Use analytics and performance data to continuously optimize content strategies and distribution
  • Collaborate closely with SEO, editorial, design and marketing teams to ensure content is optimized for maximum reach, engagement and revenue
  • Define and implement strategies for effective content distribution, working with SEO and social media specialists to expand the vertical's audience
  • Regularly track the vertical's performance and provide stakeholders with insights and updates on progress, challenges and opportunities for improvement

Requirements

  • 2–5 years of experience in content management, editorial planning or digital publishing, with a strong understanding of audience trends and content strategy
  • At least two years' experience in an online newsroom
  • Fast, accurate and confident writing style
  • Analytical and data-savvy work approach
  • Proficient with data analytics tools to monitor content performance, identify trends and make informed strategy adjustments
  • Solid understanding of SEO best practices and content distribution channels, with experience maximizing content reach and engagement
  • Ability to develop and refine a brand identity for a vertical, with experience in product lifecycle management for content-based products
Benefits
  • Wide scope for initiative within the secure framework of a diversified, successful company—enabling entrepreneurial ambition, interdisciplinary networking and bold innovation
  • Varied benefits such as subsidized workplace meals, company pension contributions, bike leasing program, occupational health management, gym discounts, sabbaticals, exclusive employee offers and more
  • Free magazines plus discounts on magazine subscriptions and savings with over 300 brands across tech, fashion, sports and culture
  • Personal and professional development through a range of internal and external training opportunities and coaching
  • We take responsibility, contribute to society through our foundations and support you with initiatives like “Burda bewegt” for projects close to your heart
  • 30 days of vacation, flexible working hours and locations (by arrangement), up to 20 days of workation within the EU for your ideal work–life balance
  • Our employees matter: we offer a permanent contract and support internal mobility
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content managementeditorial planningdigital publishingdata analyticsSEO best practicescontent distributioncontent strategybrand identity developmentproduct lifecycle managementwriting
Soft Skills
analytical skillsdata-savvycollaborationcommunicationownershipcreativityadaptabilityproblem-solvingattention to detailstrategic thinking