Salary
💰 $190,000 - $220,000 per year
About the role
- Design and run our advocacy engine – Architect a scalable program that identifies, nurtures, and amplifies customer champions across reviews, references, case studies, podcasts, events, social, and more.
- Expand our Honeycomb Champions – Grow and evolve our fledgling advocacy groups, fostering deep engagements that elevate customers and influence revenue.
- Level up the Pollinators community – Curate content, foster peer‑to‑peer support, promote engagement, and partner with Support to grow our 20k+ member public Slack community.
- Create new executive experiences – Collaborate on dinners, roundtables, and other forums that connect enterprise technology leaders and surface strategic insights.
- Integrate advocacy across sales and marketing – Build lightweight but trackable processes in SFDC/Gainsight that empower Sales and Customer Success, while activating
- Own third‑party proof points – Drive a strategy G2, Gartner Peer Insights, and open‑source forums strategy to ensure Honeycomb customers dominate the narrative.
- Operationalize & report impact – Define and measure KPIs that demonstrate mutual value for our business as well as our customers.
Requirements
- 7+ years leading customer advocacy, dev‑tools community, or developer relations programs in high‑growth B2B SaaS
- Builder’s mindset – Demonstrated success taking a program from zero → one → scale with minimal oversight.
- Storytelling super‑powers – Ability to translate a deeply technical win into a human‑centered narrative that resonates with engineers and executives.
- Revenue empathy – Proven track record partnering with Sales & CS to shorten sales cycles, unblock deals, and reduce churn via references and peer conversations.
- Community craft – Hands‑on experience nurturing large user communities (Slack, Discord, forums) and measuring engagement health.
- Data & process chops – Comfortable instrumenting Salesforce, Gainsight, Gong, G2, and social listening tools; you turn qualitative vibes into quantitative insights.
- Executive presence – Confident facilitator who can host C‑level discussions, speak at conferences, and represent Honeycomb in third‑party communities.
- Passion for developer culture – You genuinely enjoy hanging out where engineers hang out and can hold your own in conversations about modern software delivery.