Salary
💰 $110,000 - $130,000 per year
About the role
- Lead 4 to 5 account teams and provide senior management leadership
- Oversee development of high-level strategy for clients, including strategic communications plans
- Drive media, broadcast, and influencer relations and engage media for agency initiatives
- Develop and execute social media and content amplification campaigns
- Deliver exemplary client service; develop and maintain strong client relationships
- Manage account financials, billing accuracy, and budgets; ensure projects delivered on time and on budget
- Identify opportunities for organic growth and support new business development and pitches
- Participate in execution of programs including writing/editing, media relations, social media, digital communications and crisis work
- Produce and edit press releases, fact sheets, backgrounders, biographies, pitches, Q&As, and other client materials
- Maintain and mentor direct reports (maintain 2 direct reports), set goals, deliver reviews and support staff development
- Attend and encourage attendance at networking events; represent agency and use Highwire social channels
- Track and measure ROI of communications activities and report results
- Responsible use of flexible work policies and support team operations and culture
- Set quarterly goals, prioritize responsibilities, drive projects independently, and meet deadlines
Requirements
- At least 7 years PR agency experience
- 7+ years of experience growing teams and delighting clients
- Record of high academic achievement with good degree and A level results, particularly English and/or Business
- Core consumer brand PR background with some knowledge of corporate PR and crisis management
- Experience of running a reactive and proactive press office and handling incoming press enquiries
- Experience measuring the ROI of communications activities
- Experience with social media influencer engagement, content campaigns, and media coverage amplification
- Excellent publicity skills – a strong understanding of the media, editorial requirements and what ‘makes’ a story
- Ability to demonstrate creativity and innovative thinking
- A wide network of national consumer and business as well as regional contacts across a broad spectrum of media
- Experience in delivering impactful PR campaigns from inception through to delivery with a strong cuttings folder to prove it
- Ability to build relationships internally and externally, interfacing at all levels
- Superior people and communication skills, both verbal and written
- Strong organizational and time management skills
- Team player who works well under pressure
- Thrives in an environment of flexibility and change