Highwire PR

Vice President, Integrated Marketing

Highwire PR

full-time

Posted on:

Location: Illinois • 🇺🇸 United States

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Salary

💰 $130,000 - $175,000 per year

Job Level

Lead

About the role

  • About us Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy. We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by four core values:
  • Team Empowerment
  • Growth Mindset
  • Inclusion Always
  • Fierce Distinction We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. Highwire is seeking a dynamic and results-oriented Vice President of Marketing to serve as a key strategic leader and the central point of orchestration for our valued client accounts. In this pivotal role, you will be the "account glue," driving integrated marketing initiatives forward, building strong client relationships, and ensuring exceptional delivery and client satisfaction. You will work closely with our content, creative, and social teams to develop and execute impactful campaigns that achieve our clients' business objectives. You will provide strategic guidance and direction to project managers, strategists, creatives, and communications teams, ensuring seamless execution and adherence to timelines. Your ability to understand client needs, translate them into effective strategies, and collaborate across internal teams will be critical to your success.

Requirements

  • Bachelor’s degree in integrated marketing, journalism, communications, or a related field. Minimum of 8-10 years of progressive experience in integrated marketing, with a significant focus on client service and account management within an agency environment. Proven experience in developing and leading integrated marketing strategies and campaigns, with a strong understanding of content's role in driving awareness. Experience briefing and collaborating effectively with creative (design) and production teams. Demonstrated ability to provide clear direction and effectively guide the work of project managers or similar roles. Strong client management and communication skills, with the ability to build rapport and trust with marketing-level client contacts. Solid understanding of marketing analytics and the ability to interpret data to inform strategic decisions. Excellent organizational skills and the ability to manage multiple projects and priorities simultaneously. A proactive, solutions-oriented mindset with a strong commitment to client success.
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