Heylama

Junior Marketing Manager – Organic Channels

Heylama

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Junior

About the role

  • Research and write weekly SEO-friendly blog posts in the language learning / EdTech space (in English)
  • Update and optimize existing posts to improve rankings and conversions
  • Draft engaging, useful emails to users highlighting new features, challenges, and learning tips
  • Produce educational shorts for TikTok, Instagram, and YouTube Shorts
  • Plan and run challenges, competitions, raffles, and engagement campaigns
  • Assist in planning and executing App Store page tests (copy, screenshots, creatives)

Requirements

  • Strong AI skills - you're on a first-name basis with LLMs and are a master prompter
  • Strong writing skills (English)
  • Proven track record creating content that performs (social, blog, or newsletters)
  • Curiosity, initiative, and willingness to learn fast
  • Analytical mindset — you care about what works, not just what looks pretty
  • Ability to work independently and ship consistently
  • Experience with TikTok / Reels creation (Nice-to-haves)
  • Knowledge of SEO fundamentals (Nice-to-haves)
  • Familiarity with App Store Optimization (ASO) (Nice-to-haves)
  • Background in EdTech, language learning, or consumer apps (Nice-to-haves)
  • Basic design or video editing skills (Nice-to-haves)
Benefits
  • Work directly with the CEO on high-impact growth projects
  • Build the organic engine of a fast-growing AI EdTech startup
  • Expand your skills across SEO, content, social, retention, and ASO
  • Flexible schedules and remote-first culture
  • Opportunities to grow into a full-time leadership role as we scale
  • Free access to the Heylama app. 75% discount for all friends and family.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEOcontent creationcopywritingApp Store Optimizationvideo editingsocial media contentemail marketinganalyticsAI skillsLLMs
Soft skills
curiosityinitiativewillingness to learnanalytical mindsetindependencecreativityengagementcommunication