Director, Automotive Licensing

Hearst Health

Director expanding Black Book’s automotive data and analytics licensing revenue through strategic B2B sales. Building partnerships and growing dealer, insurance, fleet, auction, and technology accounts.

Posted 8/20/2026full-timeLawrenceville • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive experience in automotive sales and analytics, with a strong ability to build relationships and drive revenue growth through strategic partnerships and data-driven solutions. Proficient in utilizing technology and analytics to meet customer needs and achieve sales objectives.

Highest-signal resume keywords

Automotive Data UtilizationSalesforce.com ManagementRelationship ManagementMarket AnalysisSoftware Sales Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentNeeds AnalysisRevenue Goal AchievementData AnalyticsMarket-Level Retail DataEV DataSales Pipeline ManagementForecasting AccuracyCommission-Based CompensationAutomotive Finance Knowledge

Soft Skills

Collaborative Sales SkillsCritical ThinkingVerbal CommunicationWritten CommunicationPresentation Skills

Tools & Technologies

Salesforce.comAnalytical SolutionsMarket Research ToolsSocial Media PlatformsDatabase Licensing

Industry Keywords

Automotive IndustryAutomotive FinanceData and AnalyticsSales InitiativesStrategic Partnerships

Tech Stack

Tools & technologies

SFDC

About the role

Key responsibilities & impact

Identify and qualify new prospects while cementing and expanding relationships with current customers and key industry leaders
Focus on vehicle VIN decoding, valuations, market-level retail data, EV data, and other Black Book data, products, and services
Establish and maintain relationships with industry influencers and key strategic partners
Introduce, educate, and promote Black Book products, data, and capabilities to automotive-industry segments and stakeholders
Perform needs analysis for existing accounts and potential new clients to identify opportunities and match solutions to customer needs
Assist in achieving annual revenue goals through development of new and existing accounts
Collaborate with Black Book analytics teams and business stakeholders on custom analytical solutions
Conduct market and competitor analysis and report findings
Work with sales leadership to develop and implement sales initiatives and provide input on sales strategies and future planning
Build and maintain an annual sales plan supporting organizational strategy and revenue goals
Manage the sales pipeline using Salesforce.com, including vetting opportunities, forecasting accuracy, and probability to close

Requirements

What you’ll need

15+ years or greater experience in a sales role within the automotive/automotive finance industry, preferably with a strong automotive data and analytics background
Deep understanding of how automotive data is utilized within the automotive space, especially by organizations powering different verticals
Extensive, well-established network within the industry
Experience with software sales, database licensing and/or related technology sales
Demonstrated track record of meeting/exceeding sales and financial objectives in individual and team settings
Commission and/or variable-based compensation experience
Highly developed collaborative sales and relationship management skills
Exceptional critical and analytical thinking skills
High degree of comfort with technology, data, and analytics
Up to date on current sales and marketing trends, including social media, whitepapers, and blogs
Assertive and motivated
Strong verbal and written communication skills
Excellent presentation and demonstration skills
Excellent interpersonal communication skills
Bachelor’s degree in business or related field
Ability to travel, potentially 2–3 nights per week when needed

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Hearst Health Website LinkedIn All Job Openings 1001 - 5000 employees 🏥 Healthcare ⚕️ Healthcare Insurance ☁️ SaaS Healthcare
Healthcare Insurance
SaaS Hearst Health is a division of Hearst Communications that focuses on guiding important care moments in healthcare by delivering vital information to all those involved in a person's health journey. It provides evidence-based clinical guidelines and healthcare workforce management solutions through its various subsidiaries including FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MHK, and QGenda. Hearst Health aims to improve care quality and efficiency by using scalable technology to deliver clinical decision support and workforce management solutions, impacting the majority of people in the U. S. Its mission is supported by prominent leaders in the healthcare and technology sectors at Hearst Health. Director, Automotive Licensing Job not on LinkedIn 🔥 0 minutes ago 🏢 Lawrenceville – Onsite ⏰ Full Time 🔴 Lead 👔 Director 👻 Ghost score 11% Apply Now Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Identify and qualify new prospects while cementing and expanding relationships with current customers and key industry leaders
Focus on vehicle VIN decoding, valuations, market-level retail data, EV data, and other Black Book data, products, and services
Establish and maintain relationships with industry influencers and key strategic partners
Introduce, educate, and promote Black Book products, data, and capabilities to automotive-industry segments and stakeholders
Perform needs analysis for existing accounts and potential new clients to identify opportunities and match solutions to customer needs
Assist in achieving annual revenue goals through development of new and existing accounts
Collaborate with Black Book analytics teams and business stakeholders on custom analytical solutions
Conduct market and competitor analysis and report findings
Work with sales leadership to develop and implement sales initiatives and provide input on sales strategies and future planning
Build and maintain an annual sales plan supporting organizational strategy and revenue goals
Manage the sales pipeline using Salesforce.com, including vetting opportunities, forecasting accuracy, and probability to close 🎯 Requirements
15+ years or greater experience in a sales role within the automotive/automotive finance industry, preferably with a strong automotive data and analytics background
Deep understanding of how automotive data is utilized within the automotive space, especially by organizations powering different verticals
Extensive, well-established network within the industry
Experience with software sales, database licensing and/or related technology sales
Demonstrated track record of meeting/exceeding sales and financial objectives in individual and team settings
Commission and/or variable-based compensation experience
Highly developed collaborative sales and relationship management skills
Exceptional critical and analytical thinking skills
High degree of comfort with technology, data, and analytics
Up to date on current sales and marketing trends, including social media, whitepapers, and blogs
Assertive and motivated
Strong verbal and written communication skills
Excellent presentation and demonstration skills
Excellent interpersonal communication skills
Bachelor’s degree in business or related field
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