Digital Content Specialist

Hearst Health

Digital Content Specialist optimizing and reporting on digital content across social media and other marketing channels. Supporting content performance through SEO best practices and engagement insights.

Posted 7/24/2026full-timeHouston • Texas • 🇺🇸 United StatesJuniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in content marketing and social media management, with a strong focus on creating and optimizing digital assets for audience engagement and lead generation. Proficient in analyzing content performance and implementing SEO best practices to enhance discoverability across various platforms.

Highest-signal resume keywords

Content MarketingSocial Media ManagementSEO Best PracticesLanding Page DevelopmentData Analysis

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content CreationSocial Media OptimizationDigital MarketingContent Performance AnalysisKeyword Research

Soft Skills

Strong Writing SkillsEditing SkillsCommunication Skills

Tools & Technologies

Looker StudioAgency AnalyticsWordPressHubSpotWix

Industry Keywords

Social Content StrategyAudience EngagementBrand AwarenessLead GenerationContent Audits

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Create, edit, and optimize social content, landing pages, and other digital assets that drive audience engagement, brand awareness, and lead generation.
Support social content strategy through content planning, trend research, and platform-specific recommendations across Instagram, TikTok, LinkedIn, Facebook, and YouTube.
Build and manage landing pages designed to support marketing campaigns, lead generation efforts, and conversion-focused initiatives.
Assist with social search research, competitive analysis, and content audits to identify opportunities for improved discoverability, engagement, and content performance.
Collaborate with sales, marketing, design, and editorial teams to develop compelling, audience-focused content experiences across digital channels.
Monitor social content, landing page, and campaign performance using reporting tools and platform insights.
Build, maintain, and update client-facing reports and dashboards within Looker Studio, Agency Analytics, or similar reporting platforms.
Analyze content performance data and provide insights and recommendations to improve engagement, reach, and overall content effectiveness.
Optimize content for social search and discoverability by leveraging platform-specific SEO best practices, keyword-informed copy, hashtags, metadata, and content formatting.
Stay current on social media trends, platform updates, social SEO best practices, content marketing strategies, and emerging digital opportunities.

Requirements

What you’ll need

1–3 years of experience in content marketing, social media, digital marketing, or a related field.
Experience creating content for social media platforms including Instagram, TikTok, LinkedIn, Facebook, and YouTube.
Familiarity with social media SEO and content optimization best practices.
Experience building or updating landing pages within CMS platforms such as WordPress, HubSpot, Wix, or similar systems.
Familiarity with reporting platforms such as Looker Studio, Agency Analytics, or native social platform insights.
Strong writing, editing, and communication skills.
Ability to analyze content performance and make optimization recommendations.
Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field preferred.

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Hearst Health Website LinkedIn All Job Openings 1001 - 5000 employees ⚕️ Healthcare Insurance ☁️ SaaS 🏢 Enterprise Healthcare Insurance
SaaS
Enterprise Hearst Health is a division of Hearst Communications that focuses on guiding important care moments in healthcare by delivering vital information to all those involved in a person's health journey. It provides evidence-based clinical guidelines and healthcare workforce management solutions through its various subsidiaries including FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MHK, and QGenda. Hearst Health aims to improve care quality and efficiency by using scalable technology to deliver clinical decision support and workforce management solutions, impacting the majority of people in the U. S. Its mission is supported by prominent leaders in the healthcare and technology sectors at Hearst Health. Digital Content Specialist Job not on LinkedIn 🔥 1 hour ago 🏢🏡 Houston – Hybrid ⏰ Full Time 🟢 Junior ✍️ Content Marketing Manager Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Create, edit, and optimize social content, landing pages, and other digital assets that drive audience engagement, brand awareness, and lead generation.
Support social content strategy through content planning, trend research, and platform-specific recommendations across Instagram, TikTok, LinkedIn, Facebook, and YouTube.
Build and manage landing pages designed to support marketing campaigns, lead generation efforts, and conversion-focused initiatives.
Assist with social search research, competitive analysis, and content audits to identify opportunities for improved discoverability, engagement, and content performance.
Collaborate with sales, marketing, design, and editorial teams to develop compelling, audience-focused content experiences across digital channels.
Monitor social content, landing page, and campaign performance using reporting tools and platform insights.
Build, maintain, and update client-facing reports and dashboards within Looker Studio, Agency Analytics, or similar reporting platforms.
Analyze content performance data and provide insights and recommendations to improve engagement, reach, and overall content effectiveness.
Optimize content for social search and discoverability by leveraging platform-specific SEO best practices, keyword-informed copy, hashtags, metadata, and content formatting.
Stay current on social media trends, platform updates, social SEO best practices, content marketing strategies, and emerging digital opportunities. 🎯 Requirements
1–3 years of experience in content marketing, social media, digital marketing, or a related field.
Experience creating content for social media platforms including Instagram, TikTok, LinkedIn, Facebook, and YouTube.
Familiarity with social media SEO and content optimization best practices.
Experience building or updating landing pages within CMS platforms such as WordPress, HubSpot, Wix, or similar systems.
Familiarity with reporting platforms such as Looker Studio, Agency Analytics, or native social platform insights.
Strong writing, editing, and communication skills.
Ability to analyze content performance and make optimization recommendations.
Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field preferred. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Is Remote Rocketship legit? Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Find jobs using your resume Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs