Director, Product Management – Subscriptions, Marketing Technology

Hearst Health

Director of Product Management leading initiatives across reader revenue and marketing technology at Hearst Newspapers. Focused on modernizing systems to drive subscription growth and enhance customer experiences.

Posted 5/7/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $175,000 - $200,000 per yearWebsite

About the role

Key responsibilities & impact

Lead a portfolio of high-impact initiatives across reader revenue, subscription platforms, marketing technology, identity, entitlement systems, customer data, retention, experimentation, and onsite marketing experiences.
Set direction, align stakeholders, manage complex technical programs, and ensure teams stay focused on outcomes.
Partner with Marketing, Marketing Operations, Product, Data, Engineering, Finance, Customer Service, and external vendors to modernize the systems that support digital subscription growth.
Own the marketing technology roadmap, overseeing major platform and product initiatives, including subscription management modernization, retention tooling, dynamic paywall capabilities, membership development, and marketing operations tooling.

Requirements

What you’ll need

8+ years of product management experience, preferably in subscription, consumer revenue, marketing technology, identity, customer data, e-commerce, media, or scaled digital platforms.
Demonstrated track record of leading complex platform migrations, vendor implementations, and modernization programs across multiple integrations.
Strong ability to translate complex technical and business problems into clear requirements, roadmaps, decisions, and executive-ready communication.
Proven ability to lead cross-functional teams and have strong stakeholder management skills, with the ability to tailor communication for executives, technical teams, marketers, analysts, and operational partners.
Strong product discovery and delivery discipline, including requirements definition, prioritization, acceptance criteria, rollout planning, and iteration.
Ability to see the forest through the trees: balancing long-term platform strategy with near-term execution needs.

Benefits

Comp & perks

Medical, Dental, and Vision coverage to keep you and your family healthy.
Competitive retirement plan with matching program in most markets.
Ample time off, including holidays and vacation.
Paid parental leave for new parents.
Financial support for the care of your loved ones.
Mental wellness benefits.
Inclusive healthcare designed for every individual’s unique needs.
Helping you along every step of your family journey.
We care about your pets, too – helping you keep them happy and healthy.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementplatform migrationsvendor implementationsrequirements definitionprioritizationacceptance criteriarollout planningiterationsubscription managementmarketing operations

Soft Skills

stakeholder managementexecutive communicationcross-functional team leadershipproblem translationstrategic thinkingoutcome focusclear communicationadaptabilitycollaborationdecision making