E-Commerce Optimisation Executive

Hearst Health

E-commerce Optimisation Executive driving customer acquisition through optimising checkout journeys and e-commerce landing pages for Hearst UK. Collaborating with teams to enhance customer experience and increase subscriptions.

Posted 4/24/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

Magento

About the role

Key responsibilities & impact

Manage day-to-day updates in Adobe Commerce/Magento (subscription pages, landing pages, content blocks, and special issue pages).
Implement onsite champaign changes to support the customer team priorities.
Support the Optimisation Lead on planning and schedule campaign updates (offers, seasonal messaging) and maintain a forward calendar aligned with the acquisitions team.
Work with the Optimisation Lead and the Delivery Manager to turn business and UX requirements into detailed client requirement briefs and acceptance criteria for the new checkout provider.
Act as the main contact for checkout logic and frontend behaviour, resolving queries and logging issues clearly.
Coordinate UAT and regression testing, track progress, and escalate risks early.
Maintain a clean, prioritised optimisation backlog with clear evidence and hypotheses.
Draft A/B test plans (hypothesis, variants, targeting, metrics) and coordinate assets.
QA experiments pre and post-launch, monitor performance, and flag issues.
Apply ecommerce UX best practice to improve subscription page conversion.
Monitor the subscription funnel in GA4 and highlight drop-offs and actions.
Produce weekly and monthly performance summaries with clear insights and recommendations.
Support the Optimisation Lead on tracking via GTM before releases.
Ensure GA4 events and parameters are firing correctly and raise data issues quickly.
Support the Delivery manager on coordinating delivery across agencies and internal teams, managing dependencies and risks.
Communicate releases clearly and maintain an up-to-date change log.
Maintain clear QA/UAT documentation to support smooth releases.
Keep experimentation records and a central learnings library to build long-term insight.

Requirements

What you’ll need

Intermediate GA4 user (desirable)
Analytical storyteller (desirable)
E-commerce experience (desirable)
Magento/Adobe Ecommerce CMS experience (desirable)
Excellent understanding of Digital Marketing
CRO experience (desirable)
HTML / CSS (desirable)

Benefits

Comp & perks

Get adventurous with Good Housekeeping Taste and Beauty Testing Panels - yes, you could be trying the next big thing in beauty, food & drink.
Snag luxe beauty steals at our legendary office sample sales - score big on top brands without breaking the bank!
Stay healthy with Specsavers eye care, a company-funded Health Cash Plan, and access to mental health support.
Get active and stress-free with discounted gym memberships and the Cycle to Work scheme.
Embrace flexibility with a Location Flex and Holiday Exchange to take time when you need it.
Take time to give back with a Charity Day and access wellbeing resources whenever you need them.
Join one of our Hearst ERG Groups.
Plan ahead with a generous Workplace Pension, Income Protection, Life Assurance and Season Ticket Loan for easier commuting.
Make smarter money moves using Salary Finance tools, Financial Wellbeing sessions, and Home Tech benefits to spread costs.
Treat yourself with major discounts across London plus everyday savings via the HAPI at Hearst app

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Adobe CommerceMagentoGA4HTMLCSSA/B testingCROecommerce UXUATregression testing

Soft Skills

analytical storytellingcommunicationcoordinationproblem-solvingprioritizationdocumentationinsight generationrisk managementcollaborationtime management