Hearst Health

Campaign Manager

Hearst Health

full-time

Posted on:

Location Type: Hybrid

Location: EastonPennsylvaniaUnited States

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Salary

💰 $52,000 - $63,000 per year

Job Level

Tech Stack

About the role

  • Execute and optimize digital media campaigns in partnership with Program Management to ensure seamless delivery
  • Manage ad operations processes, including collecting assets, trafficking campaigns, and thoroughly QA’ing third-party tags
  • Monitor campaign pacing and performance against KPIs, proactively recommending and implementing optimizations
  • Own campaign reporting by delivering insights-driven updates and comprehensive wrap reports with key learnings and recommendations
  • Partner with Finance to support accurate billing and third-party reporting requirements
  • Assist Account Management in investigating and resolving billing discrepancies
  • Serve as an ad operations and optimization expert for Sales and Sales Support teams, communicating regularly to align on campaign performance
  • Maintain expertise in ad technology, including ad verification, viewability, and programmatic ad serving, while ensuring accurate system integrations

Requirements

  • 1+ years of experience in campaign management, including ad operations, optimization, and reporting, or equivalent experience
  • Hands-on experience with digital ad serving and trafficking processes; familiarity with tools like Google Ad Manager (DFP) is a plus
  • Strong analytical skills with proficiency in Microsoft Excel
  • Ability to quickly learn and apply technical concepts in a fast-paced environment
  • Experience with third-party ad servers (e.g., DFP, DSM, CheckM8, VAST video) is a plus
  • Basic knowledge of HTML, JavaScript, CSS, or other scripting languages (e.g., SQL) is preferred
  • Strong attention to detail with the ability to manage multiple campaigns simultaneously
  • Excellent written and verbal communication skills with a collaborative, solutions-oriented mindset
  • Bachelor’s degree or equivalent practical experience.
Benefits
  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementad operationsoptimizationreportingdigital ad servingtrafficking processesHTMLJavaScriptCSSSQL
Soft Skills
analytical skillsattention to detailcommunication skillscollaborative mindsetsolutions-oriented mindsetability to manage multiple campaigns