Commerce Director
Hearst Health
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $116,000 - $140,000 per year
Job Level
Lead
About the role
- Lead the commerce content strategy across Hearst Magazines, with a strong focus on lifestyle brands.
- Manage a team of strategists and ensure commerce initiatives are effectively prioritized and executed.
- Establish and communicate best practices across brands to optimize content for conversion and engagement.
- Set performance targets for key shopping tentpoles and oversee their successful execution.
- Collaborate with cross-functional partners—audience development, business development, product, marketing, and editorial—to identify and scale new opportunities.
- Oversee the development of data-driven content strategies and share actionable insights across the organization.
- Partner with General Managers to build business cases, model revenue potential, and define KPIs for commerce initiatives.
- Foster a culture of experimentation, strategic thinking, and accountability within your team.
Requirements
- 6+ years of experience in business development, content strategy, or marketing, ideally within a digital media company focused on affiliate commerce.
- Proven people manager with experience developing talent and managing multiple priorities.
- Highly analytical and detail-oriented, with a demonstrated ability to interpret data and create actionable reports using tools like Excel, Looker, and Google Analytics.
- Strong communication skills; capable of simplifying complex ideas and building cross-functional relationships.
- Creative problem-solver who approaches challenges with a solutions-oriented mindset.
Benefits
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategybusiness developmentmarketingdata analysisreport creationperformance targetingKPI definitionconversion optimizationaudience developmentrevenue modeling
Soft skills
people managementanalytical skillsdetail-orientedcommunicationproblem-solvingstrategic thinkingaccountabilitycollaborationcreativityprioritization