Team Lead Digital Marketing & Consulting, Multi-Channel / Full-Funnel

Headhunter Digital

Digital Marketing Team Lead responsible for leading a team and advising clients on strategies. Role focuses on operational excellence and measurable business success in digital marketing.

Posted 7/7/2026full-timeHamburg • 🇩🇪 GermanySenior💰 €65,000 - €80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and implementing digital marketing strategies that drive measurable business results, while effectively leading a team and utilizing modern AI tools for enhanced marketing performance.

Highest-signal resume keywords

Digital Marketing Strategy DevelopmentPerformance MarketingTeam LeadershipAI Tools UtilizationBilingual Communication (German and English)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingCustomer Journey AnalysisFunnel LogicCampaign ManagementMarketing Analytics

Soft Skills

Excellent CommunicationStrategic ThinkingClient Advisory

Tools & Technologies

MetaGoogleLinkedInAI Tools

Industry Keywords

Digital Marketing AgencyE-commerceDigital ConsultancyGrowth Strategies

About the role

Key responsibilities & impact

You take on the functional (and optionally disciplinary) leadership of a digital marketing team and work directly with executive management.
At the same time, you advise clients on an equal footing in developing and implementing modern marketing and growth strategies across all relevant digital channels.
You are neither a pure strategist nor purely operational — you combine both.
You identify the key levers in digital marketing, develop robust strategies from them, and ensure these strategies are successfully implemented.
You analyze business models, marketing setups, and growth levers. You develop strategies that contribute to company objectives.
You stay close to hands-on practice.
You understand the mechanics of modern digital campaigns and can, if needed, step in operationally yourself.
You understand the connection between marketing and business success and can clearly present this to executives and decision-makers.
You take responsibility for a team of approximately four to six marketing specialists at the Hamburg office.
You use modern AI tools for analysis, research, content creation, efficiency improvements, and new ways of working.

Requirements

What you’ll need

At least 7 years of relevant professional experience in digital marketing
Experience in a digital marketing agency, digital consultancy, e-commerce, or a similar environment
Proven success in developing and implementing digital marketing strategies
Strong understanding of performance marketing, customer journeys, and funnel logic
Ability to translate marketing into measurable business results
Hands-on experience with relevant marketing platforms and campaign systems (Meta, Google, LinkedIn ...)
Experience in functional leadership of employees (disciplinary leadership experience is optional)
Strong interest in AI and modern technologies
Excellent communication skills in German and English.

Benefits

Comp & perks

Real leadership responsibility
Challenging clients and projects
High degree of autonomy
Modern ways of working
Attractive total compensation: €65,000–€80,000 annual salary, depending on background and experience
Hybrid model with remote work options at the Hamburg location
Individual training budget
Internal academy
Onboarding mentor
Flexible working models
JobRad (company bike leasing)
Permanent employment
Team events
Additional corporate benefits