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Market Research Associate
GuidepointMarket Research Associate supporting data intelligence solutions for the medical aesthetics industry. Engage in survey research, data analysis, and project activities with a global client base.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in market research methodologies, survey programming in Qualtrics, and advanced data analysis using Excel. Capable of managing multiple projects while ensuring high accuracy and quality in data collection and reporting.
Highest-signal resume keywords
Market ResearchSurvey ProgrammingQualtricsData AnalysisAdvanced Excel
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchSurvey ProgrammingData AnalysisData CollectionQuality AssuranceData VisualizationSurvey Questionnaire DevelopmentStatistical AnalysisData CleaningTrend Identification
Soft Skills
Analytical SkillsAttention to DetailCuriosityTeam CollaborationCommunication Skills
Tools & Technologies
QualtricsExcelPowerPointDashboardsData Visualization Tools
Industry Keywords
HealthcarePanel ManagementMarket Research InitiativesLongitudinal PanelsEntrepreneurial Environment
About the role
Key responsibilities & impact- Develop and apply analytical and survey research skills while supporting ongoing market research initiatives
- Assist in recruiting, managing, and maintaining ongoing relationships with panel members
- Support monthly and quarterly volume and usage data collection from longitudinal panels of medical aesthetics and healthcare professionals for tracker data sets
- Support market research project activities to meet our client's project goals
- Assist with survey questionnaire development, survey programming in Qualtrics, testing, deployment, and survey distribution
- Perform data collection and quality assurance activities
- Assist in analyzing market data and identifying key trends to support internal teams and client deliverables
- Review and prepare data for monthly and quarterly release cycles while ensuring accuracy and quality standards
- Support the maintenance of recurring reports, dashboards, and data visualizations used by clients and internal stakeholders
- Assist with reporting and data visualization efforts, helping to communicate findings clearly and accurately
Requirements
What you’ll need- Bachelor's degree in life sciences, sociology, economics, finance, market research, or a related discipline
- 1-2 years of experience in market research, survey research, data analysis, healthcare, or a related field preferred
- Experience with survey programming, testing, and deployment; Qualtrics experience strongly preferred
- Advanced Excel skills required (e.g., formulas, pivot tables, data cleaning, and analysis); PowerPoint experience preferred
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong analytical skills with a high degree of accuracy and attention to detail
- Strong curiosity and willingness to learn new research methodologies, technologies, and tools
- Ability to work both independently and collaboratively in a team environment
- Excellent verbal and written communication skills
- Prior experience with panel management / recruitment is a plus
- Desire to work in a fast-paced, entrepreneurial environment where your work has a meaningful impact on a growing business
Benefits
Comp & perks- Competitive compensation
- Employee medical coverage
- Central office location
- Entrepreneurial environment, autonomy, and fast decisions
- Casual work environment