
Marketing Specialist
Goods & Services
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Develop and drive end-to-end marketing campaigns designed to increase brand awareness, engagement, and conversion.
- Lead the creation, management, and evolution of compelling content tailored for various audiences and platforms.
- Serve as the main point of contact for Applebox and other external partners, ensuring projects are delivered on time, within budget, and aligned with brand standards.
- Analyze consumer data and market trends to measure campaign effectiveness, optimize marketing spend, and identify new growth opportunities.
- Manage and maintain all marketing collateral across both digital (social media, email, web) and traditional (print, events, OOH) channels.
- Ensure a consistent brand voice and visual identity across every touchpoint of the customer journey.
Requirements
- 3–5+ years of experience in marketing roles, with a proven track record of managing multi-channel campaigns.
- Solid copywriting and content production skills, with an eye for design and storytelling.
- Proficiency in using marketing analytics tools (e.g., Google Analytics, CRM data, or social insights) to inform strategy.
- Exceptional project management skills and experience working closely with creative agencies or production partners.
- Ability to manage both "big picture" strategy and the tactical execution of marketing materials.
- Experience managing external creative production or media buying agencies.
- Familiarity with modern marketing automation and CMS platforms.
- High level of organization with the ability to manage multiple projects simultaneously in a fast-paced environment.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingcontent productionmarketing analyticsproject managementmulti-channel campaignsmarketing automationCMS
Soft Skills
organizationstrategic thinkingtactical executionstorytellingcommunication