Traffic Manager, Paid Media Analyst

Goo Resultados

Analista de Mídia responsible for creating and managing ad campaigns across digital platforms. Involves optimization, reporting, and client communication with a focus on performance.

Posted 7/3/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and optimizing digital ad campaigns across platforms such as Google Ads and Facebook/Meta Ads, with a strong focus on lead generation and sales. Proficient in client communication, reporting, and utilizing analytics tools to drive campaign performance.

Highest-signal resume keywords

Google Ads ManagementFacebook/Meta Ads ManagementGoogle Analytics (GA4)Campaign Tagging (Google Tag Manager - GTM)Client Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Ad Campaign ManagementLead Generation OptimizationURL Tagging (UTM Parameters)Daily Media ManagementTraffic Management for E-commerce

Soft Skills

Strong Writing SkillsClient Communication

Tools & Technologies

Google AdsFacebook/Meta AdsGoogle Analytics (GA4)Google Tag Manager (GTM)AI / LLMs

Certifications & Qualifications

Google CertificationFacebook/Meta Certification

Industry Keywords

Digital AdvertisingCampaign OptimizationPaid Traffic ManagementE-commerce MarketingClient Reporting

About the role

Key responsibilities & impact

Create and manage ad campaigns across major digital platforms
Manage campaigns for clients across various industries
Perform daily media management routines (planning, monitoring, and optimization)
Optimize campaigns for lead generation and sales
Install tracking pixels (Google and/or Facebook/Meta)
Create URL tagging for campaigns (UTM parameters)
Write ad copy and request creative assets from the design team
Manage clients' daily budget allocation
Prepare monthly reports for client presentations
Analyze campaign and report data to identify adjustments and improvements
Work collaboratively with members of other agency teams
Client reporting and account servicing, responding to emails and participating in meetings

Requirements

What you’ll need

Strong writing skills
Experience in client communication
Experience managing paid traffic
Knowledge of Google Ads and Facebook/Meta Ads
Experience with Google Analytics (GA4)
Experience with campaign tagging (Google Tag Manager - GTM)
Google and Facebook/Meta certifications
Proficiency in using AI / LLMs to optimize workflows is essential
Knowledge of traffic management for e-commerce
Experience with LinkedIn Ads, Pinterest Ads, and TikTok Ads
Proficiency in English and Spanish

Benefits

Comp & perks

Dental plan
Meal allowance