Gerente de Marketing, Growth

GLEX

Marketing & Growth Manager focused on data and omnichannel strategy to drive growth in Mexico. Leading brand marketing and conversion optimization strategies for a major food and e-commerce company.

Posted 7/27/2026full-timeMiguel Hudalgo • 🇲🇽 MexicoMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in designing and optimizing Growth and E-commerce strategies, with a strong focus on digital KPIs and customer retention. Proficient in utilizing analytical skills to drive business decisions based on performance metrics.

Highest-signal resume keywords

Growth ManagementPerformance AnalysisMeta AdsGoogle AdsE-commerce Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

KPI MonitoringA/B TestingCustomer Retention StrategiesAnalytical Mindset

Soft Skills

Cross-Functional Collaboration

Tools & Technologies

GA4Shopify

Industry Keywords

Digital MarketingE-commerceCustomer LoyaltyCACLTVROAS

About the role

Key responsibilities & impact

Diseñar, ejecutar y optimizar la estrategia de Growth y E-commerce.
Monitorear y optimizar KPIs digitales como CAC, LTV, ROAS.
Implementar frameworks de experimentación constante (A/B Testing).
Desarrollar estrategias de retención y fidelización de clientes.
Colaborar transversalmente con las áreas Comercial y Producto.

Requirements

What you’ll need

Licenciatura concluida en Marketing, Negocios, Ingeniería o carrera afín.
Experiencia demostrable como Growth Manager, Performance Lead o Gerente de E-commerce.
Dominio técnico: Meta Ads, Google Ads, GA4 y plataformas de e-commerce (Shopify).
Mentalidad analítica avanzada: capacidad para traducir métricas a decisiones de negocio.

Benefits

Comp & perks

Flexibilidad en la forma de trabajar
Oportunidades de desarrollo profesional