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Tech Stack
Tools & technologiesNode.js
About the role
Key responsibilities & impact- Lead the shift to AI-powered creativity across brand, campaign, social creative, presentations, print, landing pages, and client-facing materials.
- Turn brand strategy into practical systems, assets, guardrails, and examples that help teams apply GHD’s identity, messaging, and CVP consistently across creative work.
- Translate business, audience, and client insights into distinctive creative concepts that strengthen GHD’s brand and support marketing, business development, and winning work outcomes.
- Provide hands-on creative direction, balancing creative ambition, brand integrity, commercial relevance, and practical delivery.
- Develop AI-assisted production methods, prompts, templates, and repeatable workflows that help teams produce high-quality creative work more efficiently.
- Deliver scalable creative outputs across campaigns, presentations, pursuit materials, landing pages, and other marketing formats for faster adaptation across regions, audiences, and channels.
- Coach designers, marketers, and regional teams on practical AI-enabled creative methods, showing where AI can improve speed, quality, iteration, versioning and asset adaptation.
- Maintain clear standards for responsible AI use, human creative judgment, consistency, and brand quality.
Requirements
What you’ll need- Ideally Tertiary qualified in Fine Arts, Design, Marketing with 5+ years' experience in creative direction or agency leadership roles, managing multidisciplinary creative or marketing teams
- Experience translating brand strategy into practical creative systems, assets, guardrails, and examples that help teams apply the brand consistently.
- Credible experience using AI tools in real creative workflows and production environments as well as building playbooks, standards, and brand guardrails for distributed global teams.
- Ability to turn insights into standout concepts that strengthen the brand and deliver measurable results.
- Skilled in mentoring teams on AI tools, presenting to executives, and using platforms like Figma and generative design tools.
- High proficiency in English (written and spoken)
- High proficiency with Figma alongside node-based generative tools like ComfyUI, Weavy, Flora, Krea, or Freepik Spaces would be highly regarded.
- A professional portfolio that validates artistic excellence, practical AI applications, and the ability to scale team capabilities.
Benefits
Comp & perks- GHD embraces hybrid work arrangements to create a work environment focused on well-being, flexibility and productivity
- Equal opportunity employer valuing a diverse workforce and inclusive culture
- Encouragement of applications from Aboriginal and Torres Strait Islander peoples
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
creative directionbrand strategyAI-assisted production methodscreative systemsmarketingmultidisciplinary team managementinsight translationmeasurable resultsmentoringportfolio development
Soft Skills
coachingcommunicationleadershipcollaborationcreativityproblem-solvingadaptabilitypresentation skillsjudgmentquality assurance
