Founding GTM Lead

GenPeach AI

Founding GTM Lead driving go-to-market execution at GenPeach AI startup. Managing relationships with design partners and early customers for commercial traction.

Posted 7/16/2026full-timeRemote • New York • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in go-to-market execution, community development, and strategic partnerships, with a strong focus on customer engagement and market feedback. Proficient in leveraging GenAI products and tools to drive growth and enhance user experiences.

Highest-signal resume keywords

Go-To-Market ExecutionB2B Partnerships/SalesCommunity BuildingGenAI Product ExposureCustomer-Facing Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Market Feedback AnalysisContent Strategy DevelopmentRelationship ManagementUser EngagementExecution-Driven Mindset

Soft Skills

Strong Emotional IntelligenceIndependent Operation

Tools & Technologies

GenAI ProductsAI Tools/AgentsAutomation Tools

Industry Keywords

Creative Tools CompaniesAgenciesCreator PlatformsProduction StudiosEmerging GenAI Creative Tools

About the role

Key responsibilities & impact

Own early go-to-market execution: community development, content strategy, strategic partnerships and targeted outreach campaigns
Build and manage relationships with design partners and early customers across creator, studio and agency segments; recruit and organize participants for ongoing product research and testing
Drive early commercial conversations and create structured channels for market feedback
Collaborate with product leadership to develop and execute positioning and messaging, turning technical strengths into clear customer value and narratives
Provide clear, structured market feedback that supports product decision-making and execution speed
Track the competitive landscape: emerging GenAI creative tools, workflows and user expectations
Represent GenPeach externally with confidence, credibility and strong EQ

Requirements

What you’ll need

3–8+ years in GTM, partnerships, growth or client-facing roles (proven experience serving professional creatives at creative tools companies, agencies, creator platforms, or production studios is a plus)
Proven experience in at least one motion: B2B partnerships/sales (pilots, early deals) and/or B2C growth (creator/prosumer funnels, community building)
Strong customer-facing skills: discovery, value articulation, relationship management, and user engagement
Hands-on, execution-driven mindset with ability to operate independently
1–2+ years exposure to GenAI products or workflows (hands-on usage and curiosity for newest tools and models)
Experience building early-stage go-to-market systems from scratch (content, community, partnerships, outreach)
Experience at GenAI or AI-first startups
Comfort using AI tools/agents for productivity (automation, outreach, research, content, analytics)
Technical enough to understand model capabilities and engage in product discussions

Benefits

Comp & perks

Visa sponsorship (where applicable)
Remote-friendly: fully remote, hybrid, or on-site from our hubs
Regular offsites and in-person events
Flexible PTO