Senior Director, Communications

Gainwell Technologies

Senior Director of Communications at Gainwell Technologies shaping external communications for Medicaid technology. Leading brand visibility and strategic media relationships in public health sector.

Posted 6/30/2026full-timeRemote • North Carolina • 🇺🇸 United StatesSenior💰 $127,400 - $182,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and execute a proactive communications strategy that builds trust, increases brand visibility, and enhances Gainwell’s reputation with key public-sector and healthcare audiences.
Drive thought leadership that positions Gainwell as a modern, mission-driven partner for Medicaid transformation—fast-tracking our presence in national and industry media.
Move quickly from strategy to execution, using agency partners, rapid content development, and strong narrative instincts to seize timely opportunities.
Craft compelling, high-impact communications for company leaders, including the CEO and CMO—LinkedIn posts, op-eds, remarks, and media soundbites.
Develop a drumbeat of external messaging tied to news moments, policy shifts, and Gainwell’s innovation efforts (e.g., AI, analytics, pharmacy carve-out, provider modernization).
Partner with growth marketing, government relations, and campaign teams to embed messaging into events, campaigns, and legislative outreach.
Oversee public relations agency relationships and drive media results across trade, national, healthcare, tech, and state policy press.
Pitch and place stories that reflect Gainwell’s unique value in the Medicaid space—particularly related to access, cost containment, and care quality.
Serve as a key advisor and hands-on partner in issue response and reputation risk management.

Requirements

What you’ll need

12+ years of experience in external communications, public relations, or corporate reputation, preferably in healthcare, technology, or the public sector.
Demonstrated success rapidly raising the visibility and credibility of a brand or company.
Expert writer and editor, with the ability to translate complex policy and technology topics into clear, compelling content.
Comfortable working without direct reports; skilled at leading agency partners and collaborating across internal teams.
Media savvy, deadline-driven, and motivated by outcomes, not process.
Experience advising C-level executives and managing external reputational risk.
Bachelor’s degree required; Master’s degree in Communications, Journalism, or Public Policy a plus.
Familiarity with Medicaid, state government operations, or health tech policy preferred.

Benefits

Comp & perks

generous, flexible vacation policy
401(k) employer match
comprehensive health benefits
educational assistance
leadership and technical development academies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Communications Strategy DevelopmentContent DevelopmentNarrative CraftingReputation Risk ManagementMedia Relations

Soft Skills

CollaborationLeadershipDeadline-DrivenAdvisory Skills

Certifications

Bachelor's DegreeMaster's Degree in Communications, Journalism, or Public Policy