Brand Content & Communications Associate Manager

FuseGlobal Partners

Brand Content & Communications Associate Manager managing end-to-end content strategy for national paid media initiatives at leading Food & Beverage company. Collaborating cross-functionally and with agencies on high-visibility campaigns.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $37 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in end-to-end content strategy and development for paid media, including TV, social, and digital channels. Proven ability to manage integrated campaigns, collaborate across functions, and translate brand strategy into impactful content.

Highest-signal resume keywords

Brand Marketing ExperienceIntegrated Paid + Owned Content ManagementAgency Management SkillsContent Strategy DevelopmentCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content StrategyCampaign ManagementCreative DevelopmentMLR RoutingAsset TraffickingCRM StrategyDTC PromotionsEmail MarketingWebsite ManagementSocial Media Management

Soft Skills

Highly OrganizedAgile Under Tight TimelinesClear CollaboratorCourage

Tools & Technologies

MetaRedditWebMDPatient Point

Industry Keywords

CPGHealthNutritionConsumer EducationCultural Insights

About the role

Key responsibilities & impact

Own end-to-end content strategy and development for national paid media across TV/ADTV, paid social, paid digital and search, managing briefs, creative development, MLR routing, and OTIF asset trafficking.
Serve as brand lead on always-on paid social programs, developing awareness and consideration assets across Meta and other platforms (i.e., Reddit, WebMD, Patient Point, etc.).
Lead the CRM and owned-channel content strategy, including website (blog/recipe), organic social, DTC promotions, email, and loyalty program, plus the consumer-education initiative.
Oversee content reviews and MLR routing for all DTC content, including email, website banners, landing pages, website updates, recipe content, and blog articles.
Own monthly content-calendar planning, tentpole briefs/playbooks, and cross-functional owned-channel execution (weekly campaign execution calls, monthly content planning).
Support the expansion and creative refresh of the platform for 2027, evolving storytelling from recovery toward recovery + proactive wellness / healthy longevity, in partnership with agencies.
Contribute to campaign briefing, concept reviews, asset development, and MLR routings timed to the Q2 ’27 campaign debut.
Support development and activation of cultural tentpole platform, spanning moments such as Lifelong Learning, Community in Motion, and Active Grandparenting.
Help translate cultural territories into always-on and moment-based content and partnership opportunities across owned, paid, and influencer channels.
Serve as the key Comms contact for Influencer team who is managing the always-on influencer/creator program (day-to-day agency relationship, annual brief, creator selection, content reviews, budget, and sampling.
Act as brand point of contact for key agencies and partner across Brand Management, Medical Affairs, Creative Services, DTC, Community & Culture, and PR.

Requirements

What you’ll need

3+ years in brand marketing / communications, ideally in CPG, health, or nutrition
Proven experience managing integrated paid + owned content across the funnel (TV, paid social, search, CRM, DTC, website)
Strong agency and cross-functional management skills; comfortable owning MLR-routed deliverables and OTIF trafficking
Ability to translate brand strategy and cultural insight into on-brand creative and content
Highly organized, agile under tight timelines, and a clear collaborator — aligned to speed, agility, collaboration, courage

Benefits

Comp & perks

Medical insurance
Dental insurance
Vision insurance
401(k)
Disability insurance