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Senior Manager, Social Media Marketing
Fox CorporationSenior Manager leading FOX One’s organic social strategy across sports, news, and entertainment. Driving audience growth, engagement, and subscriber acquisition for FOX Corporation’s streaming platform.
Posted 8/11/2026full-timeLos Angeles • California, New York • 🇺🇸 United StatesSenior💰 $102,000 - $170,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading organic social media strategy across multiple platforms, with a focus on audience growth, engagement, and brand affinity. Proficient in developing and executing integrated campaigns, leveraging performance data, and guiding cross-functional teams to achieve strategic goals.
Highest-signal resume keywords
Organic Social Media StrategyAudience EngagementIntegrated Campaign LeadershipCross-Functional Team ManagementPerformance Data Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media Strategy DevelopmentContent CreationCopywritingProject ManagementAudience Insights Analysis
Soft Skills
Creative JudgmentCommunication SkillsLeadership SkillsOrganizational Skills
Tools & Technologies
Adobe Creative SuiteSprout SocialPerformance Data ToolsSocial Listening Tools
Industry Keywords
Consumer BrandEntertainmentSportsStreaming ServiceSocial Media
About the role
Key responsibilities & impact- Own and lead FOX One’s organic social strategy across Instagram, TikTok, X, Facebook, YouTube, and emerging platforms
- Develop annual, quarterly, and campaign-specific social strategies supporting brand priorities, tentpole events, subscriber marketing, programming launches, and audience growth
- Establish channel vision, content pillars, platform roles, audience strategies, and publishing approach
- Lead integrated social campaigns from concept through execution
- Oversee social content calendars, publishing schedules, asset workflows, and real-time coverage plans
- Partner with Brand Marketing, Creative, Editorial, Communications, Product Marketing, Media, and Programming teams
- Brief and guide internal creative teams, agencies, freelancers, and other partners
- Lead creation and optimization of platform-native content, including short-form video, graphics, GIFs, memes, live-event content, and trend-driven creative
- Develop FOX One’s social voice, editorial standards, community engagement approach, and platform-specific copywriting practices
- Identify real-time opportunities around live sports, breaking news, entertainment launches, cultural conversations, audience sentiment, and emerging trends
- Lead social coverage during major sporting events, breaking news, entertainment premieres, and marquee moments
- Build audience engagement and community growth strategies
- Develop and oversee creator and influencer marketing initiatives
- Define social performance goals and KPIs with marketing and analytics teams
- Monitor channel performance, audience growth, engagement, sentiment, and content effectiveness
- Lead recurring reporting and communicate insights, recommendations, and opportunities to stakeholders
- Evaluate platform changes, algorithms, creator trends, emerging technologies, and industry best practices
- Help manage agency and vendor relationships, timelines, budgets, and deliverables
- Mentor and provide strategic direction to coordinators, contractors, agency partners, and other team members
Requirements
What you’ll need- Typically, 8+ years of professional experience leading organic social media strategy
- Experience in a consumer brand, publisher, sports league, entertainment company, media organization, streaming service, or agency
- Demonstrated ability to develop and execute social strategies driving measurable audience growth, engagement, brand affinity, and business results
- Deep understanding of Instagram, TikTok, X, Facebook, YouTube, and emerging social platforms
- Experience leading integrated and social-first campaigns across sports, news, entertainment, live events, or fast-moving content environments
- Excellent creative judgment across concepts, visual assets, short-form video, copy, and platform-native storytelling
- Exceptional copywriting, communication, and presentation skills
- Experience using performance data, audience insights, social listening, and cultural trends
- Ability to lead real-time editorial and marketing decisions with accuracy, speed, sensitivity, and sound judgment
- Strong cross-functional leadership skills
- Experience managing agencies, creators, freelancers, vendors, or cross-functional project teams
- Strong organizational and project-management skills
- Understanding of sports, news, entertainment, streaming, internet culture, and social media
- Flexibility to work evenings and weekends
- Ability to reliably attend the workplace on-site a minimum of three days per week
- Experience leading organic social strategy for a direct-to-consumer subscription product or streaming service is nice to have
- Influencer marketing, creator partnerships, or social content collaboration experience is nice to have
- Familiarity with Sprout Social or similar platforms is nice to have
- Adobe Creative Suite, Photoshop, Premiere Pro, Canva, motion graphics, animation, live content production, advanced video editing, paid/organic social integration, budget/vendor management, and mentoring experience are nice to have
Benefits
Comp & perks- Annual discretionary bonus
- Medical, dental, and vision benefits
- Insurance
- 401(k) plan
- Paid time off
- Other benefits in accordance with applicable plan documents