Senior Performance Marketing Manager

Focus Partners Wealth

Senior Manager leading execution and optimization of paid digital acquisition programs for financial services company. Managing paid search and social campaigns to generate qualified investor leads.

Posted 7/8/2026full-timeSt. Louis • 🇺🇸 United StatesSenior💰 $140,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and optimizing paid search and social media campaigns, with a strong focus on lead generation and performance marketing in the financial services sector. Proficient in utilizing analytics tools for tracking and reporting on campaign performance and ROI.

Highest-signal resume keywords

Google Ads ExpertiseLinkedIn Ads ExpertiseMeta Ads ExpertiseLead Generation Campaign ManagementConversion Funnel Optimization

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Paid Media ManagementPerformance MarketingCampaign TargetingA/B Testing ImplementationKeyword Portfolio Development

Tools & Technologies

GA4Marketing DashboardsCRM Systems

Industry Keywords

Financial ServicesDigital Media BudgetsCampaign Performance MonitoringAudience StrategiesAttribution Tracking

About the role

Key responsibilities & impact

Plan, execute, and optimize paid search and paid social campaigns across Google, Bing, LinkedIn, and Meta
Manage performance of six-figure monthly digital media budgets
Partner with external agencies on campaign execution, strategy, and reporting
Develop and manage campaign targeting, audience strategies, and keyword portfolios
Optimize landing pages and conversion paths in collaboration with the web team
Implement structured A/B testing programs for creative, messaging, and offers
Monitor campaign performance and deliver regular reporting on ROI and lead quality
Collaborate with analytics and CRM teams to ensure accurate tracking and attribution
Identify opportunities to expand into new performance channels

Requirements

What you’ll need

Bachelor's degree or relevant work experience
5+ years of experience in paid media or performance marketing
Experience in financial services
Expertise in Google Ads, LinkedIn Ads, and Meta Ads
Experience managing lead generation campaigns
Strong understanding of conversion funnels and attribution
Experience working with analytics platforms such as GA4 and marketing dashboards

Benefits

Comp & perks

medical
dental
vision
life insurance
401(k)
annual cash bonus