Flutter UK & Ireland

Customer Engagement Manager

Flutter UK & Ireland

full-time

Posted on:

Location Type: Hybrid

Location: Dublin • Ireland

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Tech Stack

Flutter

About the role

  • Lead use case scenario planning & development with our Flutter UKI brands across the customer lifecycle, identifying high-value engagement opportunities
  • Own the end-to-end delivery framework for CRM and customer engagement transformation initiatives
  • Manage multiple workstreams, tracking dependencies, risks, and delivery milestones
  • Translate business objectives into prioritised customer engagement use cases
  • Establish and embed standardised use case design, sprint, and delivery methodologies
  • Act as the central coordination point between CRM, Data, Technology, Product, Compliance, and Commercial teams
  • Drive adoption of trigger-based and automated engagement models over batch-led approaches
  • Ensure responsible gambling, compliance, and governance requirements are embedded by design
  • Define success metrics and measurement frameworks for all initiatives
  • Support senior stakeholders with clear transformation roadmaps and decision materials

Requirements

  • Experience delivering transformation or change programmes within CRM, digital marketing, or customer engagement
  • Strong understanding of CRM principles, lifecycle marketing, segmentation, and trigger-based communications
  • Proven experience managing complex cross-functional workstreams
  • Ability to translate strategy into executable delivery plans
  • Strong stakeholder management and communication skills
  • Comfort working with data, insight, and analytics
  • Experience working with agile or sprint-based delivery models
  • Experience in regulated or complex environments is desirable
Benefits
  • £1,000 annual learning fund
  • Unlimited holiday
  • Twice-yearly bonus (with part of it guaranteed!)
  • Pension contribution scheme
  • Private healthcare
  • Flexible ways of working – home or office, it’s your choice!
  • Access to thousands of Udemy courses
  • Invest via the Company Sharesave Scheme
  • 16 hours paid volunteering time per year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRMdigital marketingcustomer engagementlifecycle marketingsegmentationtrigger-based communicationsagile deliverysprint-based deliverydata analyticstransformation programmes
Soft Skills
stakeholder managementcommunicationstrategic planningrisk managementproject managementcoordinationproblem-solvingadaptabilityleadershipcollaboration